

At least two recent anime series have had openings (OPs) or endings (EDs) that
were unique to a single episode. The OP to _Erased_ episode 11 was modified
for dramatic purpose to carry over the suspense beginning in episode 10. Every
ED for _ReLIFE_ had its own custom music, combined with a mixture of repeated
and custom visuals. I am sure there have been other series to do this sort of
thing.

As a fan, I appreciate the extra effort the studios take in producing special
OPs and EDs. And it is likely the artistic staff at the anime studios enjoy
offering their fans these special glimpses into their series. From a
production standpoint, though, I wonder how much extra cost a special OP or ED
adds. Do they expect that enhanced fan appreciation due to these things will
result in higher returns? Or are they, like the artistic folks, doing it "for
the fun of it"?


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2017-02-02T14:44:44.777
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question
anime-production theme-song
Are one-off openings and endings expensive to produce?