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It's the first time I've ever seen an anime series that has released all its
episodes in one day and not one episode every week, as it is normally the
case.

Why did the producers do this?


CC BY-SA 4.0
2016-07-01T22:19:49.923
34060
2020-02-02T19:52:17.957
2020-02-02T19:52:17.957
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question
relife
Why did ReLIFE release all its 13 episodes in one day?


I think CrunchyRoll and other streaming companies are looking at the full-
release model more now that it is a regular feature of Netflix.

Netflix has done a lot of internal work on retention analysis - both for
keeping paid subscribers, and for series watchers themselves (as that will
increase the subscribers' enjoyment and reduce their consideration to leave).
I couldn't find any figures on this, but I presume the drop-off rate of series
is lower when episodes are all released at once - Viewers can watch more than
a single episode in their first viewing, meaning they will be more involved in
the plot by the time they next sit down to watch something.

The way the Crunchyroll model works, the episodes were only available to
premium members during the first few weeks of release - this might have also
convinced users to subscribe.

While Netflix has done this primarily to non animated works, Re:Life is not
the first instance of this bundled release. [Voltron: Legendary
Defender](https://www.netflix.com/ie/title/80075595) was released in this form
earlier this year.


CC BY-SA 3.0
2016-07-03T11:05:35.393
34079
2016-07-03T11:05:35.393
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answer