What is the meaning of エラ？


Watching a Youtube video this tshirt appeared:

[![エラ](https://i.stack.imgur.com/2Kelk.png)](https://i.stack.imgur.com/2Kelk.png)

What's エラ supposed to mean here? It has something to do with 偉? Sexual
meaning? I googled a bit but didn't find any other examples.

Thanks!




This is a T-shirt designed and sold by the [YouTube
channel](https://www.youtube.com/channel/UCZ-Z_iLRVqx_7Llk4hp458g) of
[恵良敏彦](https://ja.wikipedia.org/wiki/%E6%81%B5%E8%89%AF%E6%95%8F%E5%BD%A6), a
professional boxer and YouTuber. So エラ is simply his family name written in
katakana. According to Wikipedia, he used to do support activities for the
homeless in Osaka, which is probably why the T-shirt is there.

  * [T-shirt online shop](https://tetujinera01.base.shop/)
  * [路上生活者がＩ♥エラTシャツを！ 西成あいりん地区](https://www.youtube.com/watch?v=WwuuQBWCimI)

