 Some of these local, they own like, you know, different stations across the country, but then there will be different. So sometimes you'll be watching the Super Bowl will be coming up, whatever channel it's on. And then the three weeks before it will, you know, you'll get your news anchors to even say something like, if you want to watch the big game, you got to call your local provider or they will take it away from you. Like it gets really intense. Can be pretty chaotic.