 Again, I think this is more now social media probably, you know, but I don't think that's the real world. I think the real world told you with USC. Yeah, they don't they don't see it. I could be wrong. And I'll be interested with today with the ratings today and how much people watch because he's really one of two or three guys. But he's the only real reason you would watch today for into that sort of thing. Very into the drama.