 But see, that's the key, though. Boring is fine when you crush your... I mean, I say boring. It's not necessarily boring. It's clean and simple, right? You run a menu that is exactly what your product is, and you don't have to apologize for it. So it's... Yeah, I'm just like, you know, we're not perfect at what we do now. It's like, why do we want to try to change something if we're not perfect now? You know, it's just...