 So the U.S. dairy industry, DMI, has made net zero commitments. And so they are facilitating this, this transition to producing low carbon milk. And I think a real big question is, is this good for dairy farms in general? It's likely going to be good for milk marketing. It's likely going to be good for the climate. But is it good for dairy farms? And as long as it leads to added value and profit, not additional costs.