 Jaws, Star Wars, and it was, you know, E.T. did not come out during the time Return of the Jedi came out the following year. Ghostbusters the following year, The Breakfast Club. You know, you found these blockbusters that they were using. Now they all come out at the same time because it's all marketing and you can go see every movie. But they knew that in most cases, if your family was only going to go see one movie that they could afford, which one do your kids want?