 Things like that, that there's not just one thing that you think about. People tend to want to zone in on that one thing. Yeah, because it's overwhelming. Let's say somebody's had an accident before. Then all they care about is what's the accident? Does it have a five-star crash rating? And they forget to think of all the other things like will I be comfortable in this car? Does it fit my lifestyle? Will it last 20 years if I put 200,000 miles on it?