 is a reaction to craft brewings rise. The defining feature, defining characteristic of IPAs is bitterness. It's high, you know, the bitterness from hops. And so it's sort of overwhelming prickly crispness and, you know, alcoholic kick. And so if you want something different, what do you do? You know, you turn to a lighter tasting, sweeter beer. And that's Pilsner. You could not have had