 They do this by donating a portion of every purchase to conservative causes. We've both signed up. I got mine in time to use it next week in Milwaukee when we're at the RNC convention. Here it is. Don't worry, I'm not holding up my number. But for those in the live stream, you can see I have mine. It says, we the people, as in like the Constitution on the front of my card. It's awesome. You carry this card. People know you love America, freedom, and the Constitution. And a portion of everything you purchase goes to conservative causes. You also get 1% cash back rewards.