 they became the number one network more along the lines of the fact that it wasn't the fact that people tuned in to watch wrestling they tuned in to want to see this guy get killed right yeah and he would win he was one of the uh top acts and like you heard the story there really grew up in poverty and didn't know what he was going to do in his life and they said you know what let's make your hair blonde let's bleach it let's put you on tv he got the deal with dumont