 No, I love that. I can tell. I can just hear the excitement in your voice as you talk about it. So I've got the itinerary and the list of events in front of me here. I wanted to ask you about the rodeo starting tomorrow. It'll go through Thursday as well. It came out when I had the itinerary. There was another whole separate sheet of paper listing out what was happening at the rodeo. I know that's going to be a massive event. I want to touch a little bit on that.