 when they reach out sooner, we can find the resources for them sooner. We can, instead of being in a crisis where it's just in a panic mode, we can start to build those resources for them in their community, through the state, through the legions, through the VFWs and other organizations. But at one point they just, they don't ask for help and they need to start doing that ahead of time. Pride is a big thing. That's one of the key things, right? When we talk to