text:  All right? So he says, you know what he does. He provides home improvements, been doing it for years, and they do a great job. And he said, Christmas in July, if you call him up, he will give you 25% off of the project up to $10,000. In other words, if you had a $10,000 project, it only cost you $7,500. All right? So that's his Christmas in July special.