text:  read about your grandpa and his brothers starting that company way back in the 20s, I think it was. Yeah, 1928. You know, all of this, everything you're saying is kind of my Bible. Small world tourism. What was it that got your grandfather to invent it? Well, there was a gentleman named Beecham that came to him, and he said he needed to have a louder guitar because this was before electric guitars were made.