 Exactly. I mean, we know every dollar spent here in the community goes a lot further than it does if it gets spent at a box store online or, you know, goes outside of the community. And so that impact, I mean, you think about it, you give a small business owner that money, they put it back into our sports teams, our local nonprofits, they're spending it locally. And so it just stays in the community and has a larger impact than it would otherwise.