 And one of the big things is when something goes wrong, be accountable. You don't have to be a baby about it. Just be accountable. Don't don't blame others and just continue to work. And I think Americans are so ready to hear that. We're so sick of hearing a half insincere apology. I'm sorry I did something that made everybody mad. Like I would rather just have you come out and be like, well, it is what it is and we're going to go our separate ways and that's OK.