 and say, you know, we are going up or down. These impacts might be playing into it. You know, that all remains to be seen. But since we've been tracking that since 95, or Responsive Management has, we've stepped in because that always hasn't been consistent. There's been data gaps as big as eight years. And we want to make sure that annually we're looking at what does the public think about hunting and shooting sports, because I think we could both agree that that's going to be