 Amazon has decided it's about darn time it reminds Timu and Xian who invented e-commerce. Sure, it lowered its seller fees for some products to better compete with low-cost e-com players, but with its latest effort, Amazon appears ready to let the Chinese discount retailers know who's boss. The information is reporting that Amazon is about to launch a separate store for ultra-low-priced apparel and home goods. How does it plan to keep prices down? You guessed it, Pete. Inventory will ship directly from China.