 Hey, if I buy two of these, I'm going to get a discount versus buying one of them individually. Then you buy two, but then they don't give you the discount. Well, you got baited into buying something that you would not have bought otherwise. So it's not the price difference, but you might actually buy an entire product that you wouldn't have purchased before. And the difference in price is relevant. The total price is actually what is most relevant. And of course, it's the spirit of the whole thing.