 So not only are you setting up yourself, but you're also setting up others that are following you. Interesting. And I don't think people think about that. Correct. You know, I know someone whose father's an alcoholic and he's in college and drinking a lot. And I had mentioned that it's something you need to be aware of. Right. You know, your father's an alcoholic. Your chances of becoming because of the... And it was an aha moment for him. Right. You know, we think...