text:  Sheila Oh says much of the success of the genre comes down to one thing. It's fun. It is so non-threatening. It's non-violent, non-sexist. You know, nobody cares who you love, who you date. As long as you're happy, it's just feel-good music. No one's trying to put a gun to your head. It's not trap. You know what I mean? It's just feel-good music that makes people really happy.