text:  The gun industry itself had huge doubts about this gun. They didn't welcome it at its trade shows. We spoke to AR-15 manufacturers who talked about the hostility that they faced from other gun manufacturers. Like, what are you doing with this weapon that they thought was maybe for law enforcement, maybe for the military? But they didn't see it as having a role in the civilian gun market, which was pretty much like handguns and hunting rifles, traditional hunting rifles, if you think about it.