text:  Today, life insurance is seen as something you'd be foolish to do without, or at least that's the story we've been told by life insurance firms. So how did Al Roth think the public would react to the repugnant news about Jared Fogle? It seems like a plausible hypothesis that if the spokesperson were really important and then he turns out to be a terrible guy, then you might change your mind in much the same way.