 But if you set unrealistic expectations, it's bound to fail. And you can't do that. You have to set realistic expectations. I think you should actually set expectations that are under what's likely to happen. Give people sort of worst case scenarios, best case scenarios. It's never always going to be better, never always going to be worse, going to be somewhere in between. But setting expectations is important. Misleading people through financial analysis is obviously a no-no.