 I don't look at it as a car. A car is a tool. I could say it's a utility, right? It's not necessary. You don't buy a car. For the most part, there's some people out there, if you're a classic car collector, trader, right? But generally speaking, for probably 99.9% people out there, when you buy a car, it's for transportation purposes. And now not everyone is cut from the same cloth of how they view vehicles. I mean, some people are...