 This is so powerful. I want you to start over because Washington said that. Martin Luther King said, I may not be there with you on the mountain. Exactly. That's the total victory. He needs to expose their behind it and then say, here are the marching orders regardless. And then they're in check. A lot of listeners have complained in the last two years that our amazing high quality coffee has not been available. And that's because the prices went up too high for the raw beans and the quality had gone down some. I turned down so many companies that wanted to work with us.