 While it's high tech, it almost is going back to the future where you're meeting with the people. He had a good turnout here today. These are our local business people who, like myself, are confused. Real estate people who want to know why are sales down? How do we increase market share? And yet you're reaching out to this impersonal luncheon type affair that kind of goes back to the old school of learning to trust and know your banker.