 On 5 o'clock in the morning. So this thing that got into your blood when you were 14 years old and going to work at the drugstore, that's still who you are today. I mean, you just love the challenge of figuring out opportunity and making money. And it sounds to me like you want to do it in an ethical and honest way with the right kind of people. Am I right? That's why you enjoy it. Making money for a true entrepreneur.