 And so they look into communities and black communities, Hispanic communities, poor communities in rural areas that have been, that were the secret to Trump's victory in 2016. Um, but, but that's, that's, they're going deeper into that area. They see those polls moving in those groups, young people, young people who can't find homes. So I think that they're rather than saying, you know, do we pick a Nikki Haley? Do we try to figure out how to win over suburban moms in places like Philadelphia?