 I mean, even Bob's big boy would know how to do this, right? But imagine, could that guy produce something good? Could he produce something loving? Could he produce something delicious? Could he create something wholesome? No, the cheeseburger, it to me is a religious artifact. I don't mean that blasphemous, like God's God, but I mean, God gave us the cheeseburger. I mean, my God, it's as good as the sunset.