 A good plan means a community is attractive to the people growing businesses want to hire. Mornings, oh, they're walking to work, coming from the train, and the brainiacs from the tech company, they're here at all hours. Planning creates vibrant neighborhoods where people live and work and shop. On weekends, it's a mix from the new apartments and folks fixing up the old houses. According to the American Planning Association, good planning creates value for everyone in the community.