 Excuse me, sir. Can you tell me what SIPC is? SIPC? Isn't that, um, no. Miss, can you tell me what SIPC is? SIPC. Don't tell me. Okay, tell me. It's the Securities Investor Protection Corporation, an investor's first line of defense in the unlikely event a brokerage firm fails. It's there when real people need help. Like me. And me. And you. Visit www.sipc.org.