So that's worth bearing in mind, and how you handle it, I mean maybe the press officer makes an arrangement to facilitate the  the actual contact, but the press officer, a good press officer is not a person who stops the press getting into an organization, a good press officer is somebody who facilitates the press getting into the organization in the right way and talking to the right people preferably about the right things, but if not the right things the wrong things to the right with the right people, if you understand what I'm saying.