#include <bits/stdc++.h>
using namespace std;
const double eps = 1e-9;
const int INFMEM = 63;
const int INF = 1061109567;
const long long LINF = 4557430888798830399LL;
const double DINF = numeric_limits<double>::infinity();
const long long MOD = 1000000007;
const int dx[8] = {1, 0, -1, 0, 1, 1, -1, -1};
const int dy[8] = {0, 1, 0, -1, 1, -1, 1, -1};
const double PI = 3.141592653589793;
inline void fastin(int &input_number) {
  input_number = 0;
  int ch = getchar_unlocked();
  int sign = 1;
  while (ch < '0' || ch > '9') {
    if (ch == '-') sign = -1;
    ch = getchar_unlocked();
  }
  while (ch >= '0' && ch <= '9') {
    input_number = (input_number << 3) + (input_number << 1) + ch - '0';
    ch = getchar_unlocked();
  }
  input_number *= sign;
}
inline void fastll(long long &input_number) {
  input_number = 0;
  int ch = getchar_unlocked();
  int sign = 1;
  while (ch < '0' || ch > '9') {
    if (ch == '-') sign = -1;
    ch = getchar_unlocked();
  }
  while (ch >= '0' && ch <= '9') {
    input_number = (input_number << 3) + (input_number << 1) + ch - '0';
    ch = getchar_unlocked();
  }
  input_number *= sign;
}
inline void fastch(char &ch) {
  ch = getchar_unlocked();
  while (ch == ' ' || ch == '\n') ch = getchar_unlocked();
}
inline void open(string a) {
  freopen((a + ".in").c_str(), "r", stdin);
  freopen((a + ".out").c_str(), "w", stdout);
}
inline void fasterios() {
  ios_base::sync_with_stdio(0);
  cin.tie(0);
  cout.tie(0);
}
long long n, ans;
string s;
int main() {
  cin >> s;
  n = s.length();
  s += s;
  long long cnt = 1;
  ans = 1;
  for (int i = 1; i < s.length(); i++) {
    if (s[i] != s[i - 1]) {
      cnt++;
      ans = max(ans, cnt);
    } else
      cnt = 1;
  }
  cout << min(ans, n) << '\n';
  return 0;
}
