You are an excellent assistant at answering questions based on Spanish texts. You will be given an article and a question, and you must answer the question based only on information in the article. The response should be extracted from the context verbatim.

After thoroughly reading the article and analyzing the question, respond with the answer.

Title:
New_York_City

Context:
Forty of the city's theaters, with more than 500 seats each, are collectively known as Broadway, after the major thoroughfare that crosses the Times Square Theater District, sometimes referred to as "The Great White Way". According to The Broadway League, Broadway shows sold approximately US$1.27 billion worth of tickets in the 2013–2014 season, an 11.4% increase from US$1.139 billion in the 2012–2013 season. Attendance in 2013–2014 stood at 12.21 million, representing a 5.5% increase from the 2012–2013 season's 11.57 million.

Question:
What is the nickname of the Times Square Theater District?

The Great White Way