<P> The Rose Bowl Game , officially the Rose Bowl Game presented by Northwestern Mutual for sponsorship purposes , is an annual American college football bowl game , usually played on January 1 ( New Year 's Day ) at the Rose Bowl stadium in Pasadena , California . When New Year 's Day falls on a Sunday , the game is played on Monday , January 2 ( 15 times now ) . The Rose Bowl is nicknamed `` The Granddaddy of Them All '' because it is the oldest bowl game . It was first played in 1902 , and has been played annually since 1916 . Since 1945 , it has been the highest attended college football bowl game . It is a part of the Pasadena Tournament of Roses Association 's `` America 's New Year Celebration '' , which also includes the historic Rose Parade . </P>
<P> The Rose Bowl Game , officially the Rose Bowl Game presented by Northwestern Mutual for sponsorship purposes , is an annual American college football bowl game , usually played on January 1 ( New Year 's Day ) at the Rose Bowl stadium in Pasadena , California . When New Year 's Day falls on a Sunday , the game is played on Monday , January 2 ( 15 times now ) . The Rose Bowl is nicknamed `` The Granddaddy of Them All '' because it is the oldest bowl game . It was first played in 1902 , and has been played annually since 1916 . Since 1945 , it has been the highest attended college football bowl game . It is a part of the Pasadena Tournament of Roses Association 's `` America 's New Year Celebration '' , which also includes the historic Rose Parade . </P>
where does the rose bowl game take place
where does the rose bowl game take place
Pasadena , California
Pasadena , California