<P> Retail is the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit . Retailers satisfy demand identified through a supply chain . The term `` retailer '' is typically applied where a service provider fills the small orders of a large number of individuals , who are end - users , rather than large orders of a small number of wholesale , corporate or government clientele . Shopping generally refers to the act of buying products . Sometimes this is done to obtain final goods , including necessities such as food and clothing ; sometimes it takes place as a recreational activity . Recreational shopping often involves window shopping and browsing : it does not always result in a purchase . </P>
<P> Retail is the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit . Retailers satisfy demand identified through a supply chain . The term `` retailer '' is typically applied where a service provider fills the small orders of a large number of individuals , who are end - users , rather than large orders of a small number of wholesale , corporate or government clientele . Shopping generally refers to the act of buying products . Sometimes this is done to obtain final goods , including necessities such as food and clothing ; sometimes it takes place as a recreational activity . Recreational shopping often involves window shopping and browsing : it does not always result in a purchase . </P>
who does a retail company sell products to
who does a retail company sell products to
individuals
individuals