<P> Regional sporting events like the Super Bowl in the U.S. , and the UEFA Champions League finals in Europe , televised live worldwide , have emerged among the world 's most watched television broadcasts , regularly attracting more than 1 billion viewers across seven continents . The 2008 Summer Olympics opening ceremony holds the record for the largest viewing figure for any sports event , reaching an average daily audience of 593 million worldwide , . More than 5 billion people saw some part of the 16 - day coverage , including the opening and closing ceremonies of the Beijing - hosted Olympic games . The FIFA World Cup has attracted an average of 3.2 billion viewers in 2010 and 2014 , making it the most watched overall live event by average on television worldwide in the 21st century . </P>
<P> Regional sporting events like the Super Bowl in the U.S. , and the UEFA Champions League finals in Europe , televised live worldwide , have emerged among the world 's most watched television broadcasts , regularly attracting more than 1 billion viewers across seven continents . The 2008 Summer Olympics opening ceremony holds the record for the largest viewing figure for any sports event , reaching an average daily audience of 593 million worldwide , . More than 5 billion people saw some part of the 16 - day coverage , including the opening and closing ceremonies of the Beijing - hosted Olympic games . The FIFA World Cup has attracted an average of 3.2 billion viewers in 2010 and 2014 , making it the most watched overall live event by average on television worldwide in the 21st century . </P>
what gets more views world cup or super bowl
what gets more views world cup or super bowl
World Cup
World Cup