<P> The Dove Campaign for Real Beauty is a worldwide marketing campaign launched by Unilever in 2004 that includes advertisements , video , workshops , sleepover events and the publication of a book and the production of a play . The aim of the campaign is to celebrate the natural physical variation embodied by all women and inspire them to have the confidence to be comfortable with themselves . Dove 's partners in the effort include such marketing and communications agencies as Ogilvy & Mather , Edelman Public Relations , and Harbinger Communications ( in Canada ) along with other specialized consultants . Part of the overall project was the `` Evolution '' campaign . </P>
<P> The Dove Campaign for Real Beauty is a worldwide marketing campaign launched by Unilever in 2004 that includes advertisements , video , workshops , sleepover events and the publication of a book and the production of a play . The aim of the campaign is to celebrate the natural physical variation embodied by all women and inspire them to have the confidence to be comfortable with themselves . Dove 's partners in the effort include such marketing and communications agencies as Ogilvy & Mather , Edelman Public Relations , and Harbinger Communications ( in Canada ) along with other specialized consultants . Part of the overall project was the `` Evolution '' campaign . </P>
when was the dove self esteem fund created
when was the dove self esteem fund created
in 2004
in 2004