<P> A target market is a group of customers within the serviceable available market that a business has decided to aim its marketing efforts towards . A well - defined target market is the first element of a marketing strategy . Product , price , promotion , and place are the four elements of a marketing mix strategy that determine the success of a product or service in the marketplace . It is proven that a business must have a clear definition of its target market as this can help it reach its target consumers and analyze their needs and suitability . </P>
<P> A target market is a group of customers within the serviceable available market that a business has decided to aim its marketing efforts towards . A well - defined target market is the first element of a marketing strategy . Product , price , promotion , and place are the four elements of a marketing mix strategy that determine the success of a product or service in the marketplace . It is proven that a business must have a clear definition of its target market as this can help it reach its target consumers and analyze their needs and suitability . </P>
the process of selecting a target market and creating a marketing mix to satisfy its needs is
the process of selecting a target market and creating a marketing mix to satisfy its needs is
marketing strategy
marketing strategy