<P> The SCLC announced the campaign on December 4 , 1967 . King delivered a speech which identified `` a kind of social insanity which could lead to national ruin . '' In January 1968 , the SCLC created and distributed an `` Economic Fact Sheet '' with statistics explaining why the campaign was necessary . King avoided providing specific details about the campaign and attempted to redirect media attention to the values at stake . The Poor People 's Campaign held firm to the movement 's commitment to non-violence . `` We are custodians of the philosophy of non-violence , '' said King at a press conference . `` And it has worked '' . King originally wanted the Poor People 's Campaign to start in Quitman County , Mississippi because of the intense and visible economic disparity there . </P>
<P> The SCLC announced the campaign on December 4 , 1967 . King delivered a speech which identified `` a kind of social insanity which could lead to national ruin . '' In January 1968 , the SCLC created and distributed an `` Economic Fact Sheet '' with statistics explaining why the campaign was necessary . King avoided providing specific details about the campaign and attempted to redirect media attention to the values at stake . The Poor People 's Campaign held firm to the movement 's commitment to non-violence . `` We are custodians of the philosophy of non-violence , '' said King at a press conference . `` And it has worked '' . King originally wanted the Poor People 's Campaign to start in Quitman County , Mississippi because of the intense and visible economic disparity there . </P>
when did the poor people 's campaign start
when did the poor people 's campaign start
December 4 , 1967
December 4 , 1967