<P> The X Factor is a television music competition franchise created by Simon Cowell . It originated in the United Kingdom , where it was devised as a replacement for Pop Idol ( 2001 -- 03 ) . It is held in various countries . The programmes are produced by executive producer Simon Cowell and his company SYCOtv . The `` X Factor '' of the title refers to the undefinable `` something '' that makes for star quality . The prize is usually a recording contract , in addition to the publicity that appearance in the later stages of the show itself generates , not only for the winner but also for other highly ranked contestants . </P>
<P> The X Factor is a television music competition franchise created by Simon Cowell . It originated in the United Kingdom , where it was devised as a replacement for Pop Idol ( 2001 -- 03 ) . It is held in various countries . The programmes are produced by executive producer Simon Cowell and his company SYCOtv . The `` X Factor '' of the title refers to the undefinable `` something '' that makes for star quality . The prize is usually a recording contract , in addition to the publicity that appearance in the later stages of the show itself generates , not only for the winner but also for other highly ranked contestants . </P>
what is the prize for winning the x factor
what is the prize for winning the x factor
a recording contract publicity
a recording contract publicity