<P> Content analysis is a research method for studying documents and communication artifacts , which can be texts of various formats , pictures , audio or video . Social scientists use content analysis to quantify patterns in communication , in a replicable and systematic manner . One of the key advantage of this research method is to analyse social phenomena in a non-invasive way , in contrast to simulating social experiences or collecting survey answers . </P>
<P> Content analysis is a research method for studying documents and communication artifacts , which can be texts of various formats , pictures , audio or video . Social scientists use content analysis to quantify patterns in communication , in a replicable and systematic manner . One of the key advantage of this research method is to analyse social phenomena in a non-invasive way , in contrast to simulating social experiences or collecting survey answers . </P>
which type of qualitative research technique involves the process of systematic
which type of qualitative research technique involves the process of systematic
Content analysis
Content analysis