<P> On October 23 , 2017 , Swift released a teaser of the official music video for the song . The full video premiered on October 26 . It was directed by Joseph Kahn . The video features homage references to sci - fi and anime , including Blade Runner , Ghost in the Shell , Ex Machina , Tron , Sailor Moon and Species . It earned 20.4 million views in its first 24 hours . As of November 2017 , the video has over 140 million views . </P>
<P> On October 23 , 2017 , Swift released a teaser of the official music video for the song . The full video premiered on October 26 . It was directed by Joseph Kahn . The video features homage references to sci - fi and anime , including Blade Runner , Ghost in the Shell , Ex Machina , Tron , Sailor Moon and Species . It earned 20.4 million views in its first 24 hours . As of November 2017 , the video has over 140 million views . </P>
when does ready for it music video drop
when does ready for it music video drop
October 26
October 26