when topfer came onboard he implemented multi year planning opened more affordable factories overseas restructured management and encouraged dell to focus on strategy while topfer would deal with day to day operations 8 the company turned around becoming a powerhouse 
topfer joined dell in 1994 and previously worked at motorola heading its land mobile products division in 2000 his salary at dell was 700 000 with a bonus of 1 2 million he also received 290 910 stock options 10