internationalization describes the process of designing products to meet the needs of users in many countries or designing them so they can be easily modified to achieve this goal internationalization might mean designing a website so that when it s translated from english to spanish the aesthetic layout still works properly this may be difficult to achieve because many words in spanish have more characters than their english counterparts they may thus take up more space on the page in spanish than in english 
in the context of economics internationalization can refer to a company that takes steps to increase its footprint or capture greater market share outside of its country of domicile by branching out into international markets the global corporate trend toward internationalization has helped push the world economy into a state of globalization in which economies throughout the world become highly interconnected due to cross border commerce and finance as such they are greatly impacted by each others national activities and economic well being understanding internationalization