what are the pros and cons of make to order products 
companies can generate interest and brand loyalty by offering consumers make to order products this means they can meet the needs of customers who are willing to pay more money for a product they want it also helps reduce waste and promotes efficiency by using only those materials that are needed in the production process but there are drawbacks the most notable being the time it takes to produce customized goods and the high cost involved in the production process the bottom linemost of the goods and services we use each day are meant for mass consumption but if you have the money you can procure products that are manufactured in the make to order process this involves customizing goods according to a consumer s needs things like airplanes homes high end fashion cars and computers may be made to the unique specifications of consumers while it can help companies make more money and reduce waste it often costs more and consumers must wait longer to have their orders fulfilled 