what is zero based budgeting 
zero based budgeting was created in the late 1960s by former texas instruments account manager peter pyhrr 2zero based budgeting starts at zero unlike traditional budgeting it justifies each expense for a reporting period zero based budgeting starts from scratch analyzing each granular need of the company instead of using the incremental budgeting increases found in traditional budgeting this essentially allows for a strategic top down approach to analyze the performance of a given project 