what is a flip 
a flip generally refers to a dramatic directional change in the positioning of investments for instance from long to short depending on the context or kind of investment the word flip can have different meanings at least four different examples exist including technical trading real estate investment initial public offering ipo investing and professional fund management understanding flipsa flip or reversal of one s position in the market can be an effective way to generate profits from a new technical trend often the notion of a flip is thought of as a short term strategy but this is not necessarily the case below we look more closely at different uses of the term flip in finance 