when lane came on board he integrated packaged software and high margin professional service in this aspect he was selling two products in one cycle increasing revenues from one sale and according to him because the people providing the professional service were experts on the product the company could charge a high price for it resulting in a high margin 
in 1992 oracle had sales of 1 8 billion and profits of 61 5 million in 1997 it had 5 7 billion in sales and profits of 821 5 million 45in 1999 lane received a salary of 1 million and a 2 25 million bonus he was also given 1 125 million in stock options at the time valued between 11 8 million and 30 million 67the history of dell computers is quite famous with michael dell having started the company in his dorm room in 1984 it was the first company to sell personal computers directly to consumers the company had been performing well until about 1993 when business started to flounder the company s stock fell from 49 to 16 and the cfo had resigned the problems of the company were due to rapid growth that it could just not keep up with it had a planned launch of notebook computers that was eventually stopped because of poor production planning at the time the company didn t know what product lines its profits and losses were coming from in essence its operations were a mess 8with the company falling apart dell decided to bring on people with experience he chose people older than him who had the managerial chops to turn things around the key hire was mort topfer though he did not have the title of coo he was vice chair he did the job of coo and was dell s mentor and right hand man as of 2023 dell was the third largest computer company in the world with a market share of 16 18 9