what is static vs dynamic gap analysis 
these two terms often refer to analyzing the performance and risks associated with banks or financial firms static gap analysis looks at the firm s sensitivity to changes in interest rates dynamic gap analysis looks at the firm s discrepancy between its assets and liabilities the bottom linea gap analysis is a technique that companies can use to evaluate their current position decide their dream position and formulate a plan on how to bridge the gap a company may choose to perform a gap analysis if it is struggling operationally or if it simply wants to become more strategic in either case there are several tools such as swot analysis pest le analysis or a fishbone diagram that can help the company formulate and execute a long term plan 