how much competition there is of course depends on availability if there are lots of the same bottles of beer on supermarket shelves it s easy to procure another one provided that thousands of other people aren t eager to buy them at that particular moment 
if the good is rare by its nature such as a limited edition designer t shirt consumers may engage in a price war and be willing to pay over the odds to get their hands on it competition for this type of rival good is also compounded by the availability of apparel in sizes that meet each consumer s needs manufacturers might only produce limited quantities of products for certain sizes as a result consumers who require hard to find sizes must compete with each other to procure the items they need the covid 19 pandemic led to a shortage in toilet paper causing panic buying and leading some businesses to increase prices for this consumer staple common examples of rival goods include food clothing electronic goods cars plane tickets and houses some rival goods can be reused by another consumer at a later stage for example a durable good such as a skateboard might be sold after the current owner is finished with it a non durable good such as a cup of coffee or an apple does not fall into this category because it perishes after consumption after it is gone there will be nothing left to consume rival goods vs non rival goodsgoods are either classified as rival or non rival a rival good is something that can only be possessed or consumed by a single user a good that can be consumed or possessed by multiple users is said to be a non rival good internet sites and radio stations are examples of goods that are nonrival many people can access them at the same time and they can be consumed over and over again without impacting their quality or running the risk that supply will be depleted rival goods vs non excludable goodsnon excludable goods are products that cannot exclude a certain individual or group of individuals from using them a public road is a non excludable good everyone has access to a public road even if they are just walking on it rather than driving a vehicle the opposite of a non excludable good is an excludable good which is a good that some people are restricted from using excludable goods are private goods while non excludable goods are public goods a rival good is a type of excludable good because it can only be possessed or consumed by a single user procuring a rival good impacts its overall supply potentially leading to price increases and a lack of availability special considerationsthe competitive nature of rival goods can increase their value to the individuals who seek them this is especially true for the travel hospitality and entertainment industries goods that are rival in consumption can include seats on an airplane or for a broadway performance 