what are global investment performance standards gips 
global investment performance standards gips are a set of voluntary standards used by investment managers throughout the world to ensure the full disclosure and fair representation of their investment performance the goal of the standards is to make it possible for investors to compare one firm s performance against that of another firm the global investment performance standards were created by the cfa institute a global association for investment management professionals and are governed by the gips executive committee global investment performance standards gips are intended to enable investors to compare investment firms worldwide 