is cold calling used with inside sales 
cold calling is when a salesman or marketers solicits a potential customer who has had no prior interaction with the company or salesperson consumers tend to dislike cold calling finding it impersonal and potentially disruptive as a result the success rate for cold calling is very low and federal regulations now exist to limit the extent of cold calls including the national do not call register nevertheless cold calling can be one strategy used with inside sales to reach more individuals and stay proactive 