what is business risk 
business risk is the exposure a company or organization has to factor s that will lower its profits or lead it to fail anything that threatens a company s ability to achieve its financial goals is considered a business risk there are many factors that can converge to create business risk sometimes it is a company s top leadership or management that creates situations where a business may be exposed to a greater degree of risk however sometimes the cause of risk is external to a company because of this it is impossible for a company to completely shelter itself from risk however there are ways to mitigate the overall risks associated with operating a business most companies accomplish this by adopting a risk management strategy xiaojie liu investopediaunderstanding business risk