what s the difference between gross margin and gross profit 
the terms gross margin and gross profit are often used interchangeably but they re two separate metrics that companies use to measure and express their profitability both factor in a company s revenue and the cost of goods sold but they re a little different gross profit is revenue less the cost of goods sold and is expressed as a dollar figure a company s gross margin is the gross profit compared to its sales and is expressed as a percentage 