what does secular tailwinds mean 
in finance a tailwind refers to forces that help accelerate market growth a secular tailwind refers to long term economic trends that help feed market growth in contrast to cyclical factors that limit growth the bottom linein investing secular refers to business trends with a low correlation to the business cycle a secular stock is one that is likely to preserve value even during a recession or economic downturn in contrast a cyclical stock or trend is one that is likely to follow with the fluctuations in the wider economy 