what is an earnings announcement 
an earnings announcement is an official public statement of a company s profitability for a specific period typically a quarter or a year an earnings announcement occurs on a specific date during earnings season and is preceded by earnings estimates issued by equity analysts if a company has been profitable leading up to the announcement its share price will usually increase up to and slightly after the information is released because earnings announcements can have such a prominent effect on the market they are often considered when predicting the next day s open understanding earnings announcementsthe data in the announcements must be accurate according to securities and exchange commission regulations because the earnings announcement is the official statement of a company s profitability the days leading up to the announcement are often filled with speculation among investors analyst estimates can be notoriously off the mark and can rapidly adjust up or down in the days leading up to the announcement artificially inflating the share price and affecting speculative trading for analysts valuing a firm s future earnings per share eps estimates are arguably the most important input analysts use forecasting models management guidance and other fundamental information on a company to derive an eps estimate for example they might use a discounted cash flows model or dcf dcf analyses use future free cash flow projections and discount them this is done using a required annual rate to arrive at present value estimates which in turn is used to evaluate the potential for investment if the value arrived at through dcf analysis is higher than the current cost of the investment the opportunity could be a good one calculated as dcf cf1 1 r 1 cf2 1 r 2 cfn 1 r n cf cash flowr discount rate wacc analysts may also rely on fundamental factors outlined in the management discussion and analysis md a section of a company s financial reports this section provides an overview of the previous year or quarter s operations and how the company performed financially it outlines the reasons behind certain aspects of growth or decline in the company s income statement balance sheet and statement of cash flows the md a discusses growth drivers risks and even pending litigation management also often uses this section to discuss the upcoming year by outlining future goals and approaches to new projects along with any changes in the executive suite and or key hires finally analysts may take into account external factors such as industry trends e g large mergers acquisitions bankruptcies etc the macroeconomic climate pending u s federal reserve meetings and potential interest rate hikes 