how companies barter
companies may want to barter their products for other products because they do not have the credit or cash to buy those goods it is an efficient way to trade because the risks of foreign exchange are eliminated the most common contemporary example of business to business b2b barter transactions is an exchange of advertising time or space it is typical for smaller firms to trade the rights to advertise on each others business spaces bartering also occurs among companies and individuals for example an accounting firm can provide an accounting report for an electrician in exchange for having its offices rewired by the electrician 