how the network effect builds businesses
the network effects that exist on the internet often benefit a variety of services for hire apps and websites as more professionals such as dog walkers tutors or electricians list their services online more customers rely on those online directories e commerce sites such as etsy and ebay grew in popularity as more sellers joined those marketplaces and sold their products to consumers who embraced online shopping 12the network effect also played a role in the advance of ridesharing services companies such as uber and lyft evolved and grew through the support of participants who signed up and expanded the companies reach across cities and states as more drivers became part of uber and lyft the two brands gained in market value 