My company recently relaunched our website. In the months following the relaunch, we saw traffic drop dramatically. After poking around the website, I realized that the designer never installed the Google Analytics tracking code from the old website. However, the code has been receiving data over the last few months - the majority of it referrer spam or direct traffic to the homepage. Can anyone help me figure out how/why the code is still tracking data when it isn't installed on the site?
Uninstalled Google Analytics Tracking Code Still Receiving Data
seo;analytics;tracking