I've signed up for adsense, and I got approved. Google is serving ads on my website, so far I only have a few page visits, I don't think anyone clicked on my ads. Why is the RPM still zero? When will it change? Could someone point out some documentation to completely describe how and when google will pay us, and when updates will take place on the homepage of my google adsense account? Also the performance reports say no data
Why is my adsense RPM zero?
google adsense;google adsense policies
Here is Googles own definition for RPM https://support.google.com/adsense/answer/112030?hl=enAs you can see its perfectly normal that your RPM is still zero since you havent gotten any earnings and therefore zero divided by whatever number of page views will always be zero.I know its hard, especially at the beginning when you are all excited about starting to monetize your site. But I think the best advice I can give you is to not get too obsessed about constantly checking Adsense dashboard. Im not saying that Adsense isnt transparent about how much they pay publishers, but they certainly follow a complex formula that involves a lot of variables. If you keep checking too often youll start seen things, like your RPM going up, or down, your CTR going up, down, etc. Im not saying these numbers arent important either, Im just saying you should focus on your website, on improving it in every way you can, in keeping up with your good content, etc. If you do that and your site proves to be useful to your readers Adsense earning will come.After all its Google we are talking about, not some Russian website that was just launched (nothing against the Russian), so you can be quite certain that they wont be ripping you off and that youll get paid fairly according to the value your website provides.