Meetup.com recently released Meetup Everywhere.  It is a variation on their existing event listing and RSVP engine.  What is the key technological and social difference between meetup everywhere and a regular paid meetup group?
What is Meetup Everywhere for?
meetup
Meetup Groups (or just Meetup) are started by individuals to create community about something in their town, while Meetup Everywhere is for organizations, companies, and movements to enable their fans/followers/customers/audience to create community about them, everywhere.