If I start using the UTM links in Google Analytics to try and track the conversion rate on for instance, search results, or product recommendations, will I be getting an accurate representation of those section's performance or will it be skewed because it is tracking the user's behavior all the time after they click one of those links?In other words, if Page A links to Page B, with UTM info baked into the url, will Analytics give credit only for what they do on Page B, or if they continue to browse around will Analytics give credit for Page C, Page D, and so on?I want to find out how much we are making with product Recommendations, and I want to start tracking some other parts of the site too, like our Top 10 list in our sidebar, or stuff like that.
Can I use UTM urls in Google Analytics to track the performance of different *sections* of my site?
google analytics;url;tracking
This is a bad idea. UTM tags are for tracking external traffic sources, not internal ones. If you set this internally, it'll overwrite itself over and over, and give you unreliable data. Instead, use Advanced Segmentation to segment your traffic according to particular attributes, and apply those segments to compare performance. 