My site is translated into 8 different languages (english, spanish, portuguese, german, french, italian, dutch and russian). All language versions of the website share the same Adsense data-ad-slot ID.When trying to set a new custom channel as a targetable ad placement, there is an obligatory field called Site language.Do i have to create custom channels as a targetable ad placements for each language? If not, how will the advertiser know the exact language version in which their ads will be displayed on?I really don't want to end up creating a new ad unit for each language and size (i use 728x90, 160x600 and 336x280). That would mean having 24 ad units instead of just 3.Thanks.
How to set Google Adsense Targetable Ad Placements in a website that has several language versions?
google adsense
Google will target the ad toward the language of the page, the site, the user, and the advertiser: https://support.google.com/adsense/answer/2753586?hl=enThis is a good question however! I can see hesitating creating 24 channels though that may be a great idea(!) for the advertiser and you may (likely) get better bids on these channels. You can, I assume, use the description section for this too, however, I still think that separate channels is the best idea even though it is more work. It may be a price you want to pay for better ad placement, bids, and ad CTR (click-through rates). It sounds like a win win win to me.