The Bias of Communication
H. A. Innis
The appearance of a wide range cultural phenomena at different periods in the history western civilization has been described by Professor A. L. Kroeber Configurations Cultural Growth (Berkeley, 1946). He makes suggestive comments various points to explain relative strength or weakness elements but refrains from extended discussion. I do not propose more than add footnote these and this discuss possible significance communication rise decline traits. A medium an important influence on dissemination knowledge over space time it becomes necessary study its characteristics order appraise setting. According may be better suited space, particularly if is heavy durable transportation; time, light easily transported. emphasis will imply bias culture which imbedded. Immediately we venture inquiry are compelled recognize period work. An interest other civilizations itself suggest our own. Our depends large part character media used each so far as capable being preserved made accessible discovery case results archaeological expeditions. Writing clay stone effectively that papyrus. Since commodities emphasize continuity, studies such Toynbee's tend have toward religion show neglect problems notably administration law. modern incidental newspaper radio presume perspective consideration dominated media. We can little urge must continually alert implications perhaps hope enable us see clearly In any become humble civilization.
The Canadian Journal of Economics and Political Science