title: The World's Most Concise Marketing Book for Small Businesses: The most important things you need to know about marketing a small business explained in ... book you can read in about 30 minutes.
author: Chris Denny
description: Chris Denny is a husband, father, marketing consultant, and owner of Lead Optimize Outsourced Marketing. Since 2001, he has been managing marketing for, and consulting for, small businesses. His approach to developing marketing systems for small businesses is to keep it simple because owners and managers are busy and working with limited resources. Marketing should be a driver of their business instead of a headache.
zlib_text: Concise Encyclopedia
  of Investing
  
  BEST BUSINESS BOOKS®
  Robert E. Stevens, PhD
  David L. Loudon, PhD
  Editors in Chief
  Doing Business in Mexico: A Practical Guide by Gus Gordon and Thurmon Williams
  Employee Assistance Programs in Mananged Care by Norman Winegar
  Marketing Your Business: A Guide to Developing a Strategic Marketing Plan
  by Ronald A. Nykiel
  Customer Advisory Boards: A Strategic Tool for Customer Relationship Building
  by Tony Carter
  Fundamentals of Business Marketing Research by David A. Reid and Richard
  E. Plank
  Marketing Management: Text and Cases by David L. Loudon, Robert E. Stevens,
  and Bruce Wrenn
  Selling in the New World of Business by Bob Kimball and Jerold “Buck” Hall
  Many Thin Companies: The Change in Customer Dealings and Managers Since
  September 11, 2001 by Tony Carter
  The Book on Management by Bob Kimball
  The Concise Encyclopedia of Advertising by Kenneth E. Clow and Donald Baack
  Application Service Providers in Business by Luisa Focacci, Robert J. Mockler,
  and M