title: Marks of Excellence: The Development and Taxonomy of Trademarks Revised and Expanded edition
author:  Per Mollerup 
description: The definitive book on corporate branding.<b>Steven Heller</b>
zlib_text: Learn Google™
  Michael Busby
  Wordware Publishing, Inc.
  
  Library of Congress Cataloging-in-Publication Data
  Busby, Michael.
  Learn Google / by Michael Busby.
  p. cm.
  ISBN 1-55622-038-3 (pbk.)
  1. Google.
  2. Web search engines.
  I. Title.
  TK5105.885.G66B87 2003
  025.04—dc22
  2003019756
  CIP
  © 2004, Wordware Publishing, Inc.
  All Rights Reserved
  2320 Los Rios Boulevard
  Plano, Texas 75074
  No part of this book may be reproduced in any form or by any means
  without permission in writing from Wordware Publishing, Inc.
  Printed in the United States of America
  ISBN 1-55622-038-3
  10 9 8 7 6 5 4 3 2 1
  0310
  Google is a trademark of Google Inc.
  All screen shots used in this book copyright 2003 Google Inc.
  All brand names and product names mentioned in this book are trademarks or service marks of their
  respective companies. Any omission or misuse (of any kind) of service marks or trademarks should not
  be regarded as intent to infringe on the property of others. The publisher recognizes and respects all
  marks u