title: Intercultural Communication : A Practical Guide
author:  Tracy Novinger 
description: Successfully communicating with people from another culture requires learning more than just their language. While fumbling a word or phrase may cause embarrassment, breaking the unspoken cultural rules that govern personal interactions can spell disaster for businesspeople, travelers, and indeed anyone who communicates across cultural boundaries. To help you avoid such damaging gaffes, Tracy Novinger has compiled this authoritative, practical guide for deciphering and following "the rules" that govern cultures, demonstrating how these rules apply to the communication issues that exist between the United States and Mexico.
zlib_text: Enhance your intercultural
  communication learning experience!
  Intercultural Communication: 
  A Reader, 14th Edition
  Samovar/Porter/McDaniel/Roy
  ©2015 | ISBN-13: 978-1-285-07739-0
  Intercultural Communication:  
  A Reader, explores how communi-
  cation values and styles can vary 
  across cultures and communities, 
  providing a thorough introduction to current theory while outlining practical 
  strategies for more effective, culturally aware communication.
  This broad-based and highly engaging reader, compiled by the authors who 
   defined the course, includes a balanced selection of articles—some commis - 
  sioned solely for this text—that discuss the classic ideas that laid the ground - 
  work for this field, as well as the latest research and ideas. 
  Order your copy today!
  You can purchase this engaging reader and view additional  
  supplements for your course at www.cengagebrain.com 
  Also available from the
  esteemed author team…
  Copyright 2017 Cengage Learning. All Rights Reserved. May not be co