title: Doing Business in 21st-Century India: How to Profit Today in Tomorrow's Most Exciting Market
author:  Gunjan Bagla 
description: "A refreshingly simple book on a very complex subject . . . eminently readable."<em> --R. Gopalakrishnan, executive director, Tata Sons, Ltd.</em><br /><br />"A wide-ranging and valuable introduction to the opportunities and complexities of doing business in India--from the influence of religion to the peculiarities of marketing and the ways to motivate bureaucrats to deliver on the weekend."<em>--William H. Overholt, director, Rand Center for Asia Pacific Policy</em><br /><br />"Required reading for anyone who wants or has business in India. Take this book with you on the plane, keep it in your briefcase, consult it often."<em>--Ron Somers, president, US-India Business Council</em><br /><br />"The essential primer for doing business in India . . . weaves up-to-the-minute information with vivid anecdotes . . . both compelling and highly readable."<em>--Joe Sigelmen, cofounder, OfficeTiger</em><br /><br />"Shows that ultimately it is not at all difficult to do business with India, provided one knows how to breach the barriers . . . will help immensely in negotiations . . . a must carry for a first-time traveler coming to India with business in mind." --<em>Kashi N. Memani, chairman, American Chamber of Commerce</em><br /><br />"An excellent practical guide. Gunjan Bagla is a great storyteller, and his book simply captivates the reader!"<em>--Jagdish N. Sheth, Charles H. Kellstadt Professor of Marketing, Goizueta Business School, Emory University; founder, India, China and America Institute, Atlanta, GA</em>
zlib_text: InteractIve magazIne
  February 2015 / `50/ www.gadgetsngizmos.in
  DCP No. F.2(I/I) Press/2009
  CES
  @2015
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  CONTENTS
  GADGETS 
  AND GIZMOS
  Volume 7, Number 10;  
  February-March 2015
  Editor-in-Chief: Aroon Purie
  Assistant Editor: Nidhi Singal
  Assistant Art Director: Amit Sharma
  Senior Visualiser: Raj Verma
  Production: Surinder Hastu (Chief of 
  Production), Harish Aggarwal, 
  Vijay Sharma, Naveen Gupta
  Chief Executive Officer: Ashish Bagga
  Group Business Head: Manoj Sharma
  Associate Publisher(IMPACt): Anil Fernandes
  IMPACt tEAM 
  Senior General ManaGerS (iMPaCT):  
  Kaustav Chatterjee (East),  
  V. Somasundaram (Chennai),  
  Jitendra Lad (West),  
  Head (North)—Dipayan Chowdhary
  Product Head: Jaykumar Mistry
  SALES AND OPERAtIONS
  Chief General ManaGer: D.V.S. Rama Rao
  Senior General ManaGer (naTional): Vinod Das
  General ManaGer (SouTh): Deepak Bhatt
  General ManaGer (WeST): Rajesh Menon
  reGional ManaGer (eaST): V.a. Chotalia
  General ManaGer (oPer