title: Presentations: Proven Techniques for Creating Presentations That Get Results
author:  Gary R McClain 
description: <b>Gary McClain, Ph.D.</b> is the director of research at Sachs Communications Group, Inc., a media consulting and research firm. Dr. McClain has held positions in companies such as Lockheed Martin and OglivyOne. He lives in New York, NY.
zlib_text: Minute
  15Guide
  to Winning
  Presentations
  Simple tips 
  and techniques 
  to boost the
  effectiveness 
  of your 
  presentations.
  
  Table of Contents
  PAGE
  Introducing the “Power of Wow”. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1
  Focus on the needs of your audience . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2
  Direct the message . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
  Build on a proven success tool . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
  Employ your personal advantage . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
  Incorporate result-getting techniques . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
  Test your visual aid needs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7
  Enhance the impact of your visuals . . . . . . . . . . 