title: The Definitive Guide to Organizational Backstabbing: Volume II
author:  Berl Falbaum 
description: Berl Falbaum, after a long career in journalism, politics, business and academia, has retired and enjoys not looking over his shoulder. Sadly, given his experiences that led him to write The Guides, he is battle-scarred and has occasional nightmares, waking up with cold sweats, shouting, ?but that?s not my memo.?
zlib_text: What is a Backlink? How to Get More Backlinks
  Umair Ahmad
  
  What is a Backlink? How to Get More Backlinks
   
  Copyright © 2020 by The Youth International Publishers 
  All rights reserved. No part of this book may be reproduced or used in any manner without written
  permission of the copyright owner except for the use of quotations in a book review. For more
  information, address: IamUmairAhmad@iCloud.com
  FIRST EDITION 
  www.about.me/uAhmad/
  What is a Backlink? How to Get More Backlinks
  
  What is a Backlink? How to Get More Backlinks
  Table Of Contents
  Why are backlinks important?
  2
  1. Rankings
  2
  2. Discoverability
  3
  3. Referral traf�c
  3
  What makes a good backlink?
  3
  Relevance
  4
  Authority
  4
  Traf�c
  6
  Placement
  7
  Followed vs. nofollowed
  8
  Anchor text
  8
  How to check backlinks
  9
  Checking backlinks in Google Search Console
  9
  Checking backlinks using a third-party backlink checker
  12
  How to get more backlinks
  15
  Earning backlinks
  15
  Creating backlinks
  15
  Building backlinks
  15
  Final thoughts
  16
  What is