title: Unlocking the Secrets of Retail Magic
author:  Richard Fenton 
description: Richard Fenton and Andrea Waltz are the founders of Courage Crafters, Inc. They are the authors of several others books including the best-selling book, Go for No! Yes is the Destination, No is How You Get There.
zlib_text: ![](images/00001.jpg)
  
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  THE MAGIC SHOP  
    
  
  
  This page copyright © 2001 Blackmask Online.
  
  
  
  
  
  http://www.blackmask.com
  
  
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  # THE MAGIC SHOP
  
  
  ### H. G. Wells
  
  
  
  
  
  This page copyright © 2001 Blackmask Online.
  
  
  
  
  
  http://www.blackmask.com  
    
  
      
  
  Etext scanned by Aaron Cannon, formatted and proofed by
  
  
  Stephanie Johnson
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  I had seen the Magic Shop from afar several times; I had passed
  
  
  it once or twice, a shop window of alluring little objects, magic
  
  
  balls, magic hens, wonderful cones, ventriloquist dolls, the material
  
  
  of the basket trick, packs of cards that LOOKED all right, and all
  
  
  that sort of thing, but never had I thought of going in until one day,
  
  
  almost without warning, Gip hauled me by my finger right up to
  
  
  the window, and so conducted himself that there was nothing for it
  
  
  but to take him in. I had not thought the place was there, to tell
  
  
  the truth—a modest-sized frontage in Regent 