title: Creating a Brand Identity: A Guide for Designers
author:  Catharine Slade-Brooking 
description: Catharine Slade-Brooking has an industry background in branding, packaging and illustration with a client list including Glaxo Smith Kline, Lloyds Bank and the Sunday Times. She has written widely on graphic design subjects including 'The Encyclopedia of Illustration Techniques' and has exhibited work nationally and internationally, from the Mall Galleries in London to the Norsk Farmasihistorisk Museum Oslo. <br />She has taught within the University sector for over 15 years specializing in branding and visual identity and now teaches on the BA Graphic Communication course at Farnham UCA.
zlib_text: Designing 
  Brand  
  Identity
  
  Cover design: Jon Bjornson
  This book is printed on acid-free paper.  
  Copyright © 2013 by Alina Wheeler.
  Published by John Wiley & Sons, Inc., Hoboken, New Jersey.
  Published simultaneously in Canada.
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