title: Creating a Brand Identity: A Guide for Designers
author:  Catharine Slade-Brooking 
description: Catharine Slade-Brooking has an industry background in branding, packaging and illustration with a client list including Glaxo Smith Kline, Lloyds Bank and the Sunday Times. She has written widely on graphic design subjects including 'The Encyclopedia of Illustration Techniques' and has exhibited work nationally and internationally, from the Mall Galleries in London to the Norsk Farmasihistorisk Museum Oslo. <br />She has taught within the University sector for over 15 years specializing in branding and visual identity and now teaches on the BA Graphic Communication course at Farnham UCA.
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  Echo, Archer’s Creek: Book One
  Copyright © 2017 by Gemma Weir
   
  All rights reserved. Without limiting the rights under copyright reserved above, no part of this publication may be reproduced, stored in or
  introduced into retrieval system, or transmitted, in any form, or by any means (electronic, mechanical, photocopying, recording, or
  otherwise) without the prior written permission of both the copyright owner and the above publisher of this book.
   
  This is a work of fiction. Names, characters, places, brands, media, and incidents are either the products of the author’s imagination or
  are used fictitiously. The author acknowledges the trademarked status and trademark owners of various products referenced in this work
  of fiction, which have been used without permission. The publication/use of these trademarks is not authorized, associated with, or
  sponsored by the trademark owners.
   
  Cover design by Hart & Bailey Design Co
  Interior design by Champagne Book Design
  
  Table of Contents
  