title: The Dialamerica Teleservices Handbook : A Guide to Successful Inbound and Outbound Telemarketing
author:  Robert Doscher 
description: "Finally, a complete guidebook to getting the most out of the powerful telephone medium. I recommend it to marketers everywhere." -- <i>Ruth P. Stevens, Adjunct Professor, Direct Marketing, NYU; and Chair, Business-to-Business Council, Direct Marketing Association</i>
zlib_text: ![](Images/image00274.jpeg)
  
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