original_query: What is alcohol advertising and how is it carried out by alcohol producers?
query: What is alcohol advertising and how is it carried out by alcohol producers?
answer: Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through various media.  It's a highly regulated form of marketing, with some forms even banned in certain countries.  Methods include television and radio ads, print ads in magazines, sponsorships of sporting events and concerts, and online advertising.  The target audience has varied over time, with some campaigns specifically targeting particular demographics, leading to concerns about underage drinking.