In case you choose to share information on social media or if you choose to connect your ZF account with the respective social media site, those social media sites give us automatically access to certain personal data retained by them about you consisting of content viewed by you, content liked by you and information about the advertisements you have been shown or have clicked on. Further, you can access our ZF Websites via a third party service, e.g. you can access our ZF Websites from our social media profiles. In those cases we collect personal data from your social media user account consisting of your first and last name, email address and phone number and any other information you have made public. We process and use the information specified above for the purposes of improving the ZF Websites’ features and functionalities, as well as for offering you a personalised service. The processing and use of the data is based on statutory provisions which justify those operations on the grounds that ZF has a legitimate interest in ensuring that the functionality of the ZF Websites is tailored to the user’s needs, for targeted marketing purposes and for market research.
What is the lawful basis of the processing of my data? 
ZF has a legitimate interest in ensuring that the functionality of the ZF Websites is tailored to the user’s needs