When the makeup arrived it seemed really pink. I was not sure about it. I was surprised by how smoothly it went on and it looked natural. I only used about three short sweeps of the brush on each cheek. It did not make me look like a little girl playing dress up with her mom's make up. Also, I like the idea that I could stack all of the make up if I brought a bunch of different products by this line. The back of the blush one has side tracks and grooves to stack with instructions on how to stack them.