I was thrilled to find this blush on Amazon, since I can't find it where I now live. The powder is fine and light, with very good pigmentation. It goes on evenly and lasts about as long as any powder blush usually does. I find the color (fair skin, blue undertones, copper hair) mimics the perfect flush for me. I'll keep buying this as long as they make it, and probably stock up if it gets discontinued.