This is SELF's first outing and it is no less than excellent.  In any review of any disc by this marvelous act I will always say that MATT MAHAFFEY is a genius.  A little more guitar driven than future efforts, SUBLIMINAL still has raw, unbridaled hook that makes every song catchy, intelligent, and extreemly listenable after several plays.  A CD that should already be on the shelves of any who know what good alternative music is all about.