In full disclosure this is the first e-ink reader I have ever owned.  That being said, I've heard complaints from others about older models and have people at work compare their kindles to my nook touch and they think mine is sweet.  For me the size is perfect and once you play around with it, it is very easy to navigate.  It only has wi fi and no 3G but that may not matter to some.  I'm very happy with it so far and my only real complaint is that the B&N accessories are a little on the high side.  I mean really, you're paying 140 bucks for the reader, you shouldn't have to shell out $30 for a case.  Other than that, I think it's really cool and it doesn't have any of the web browser/mp3 nonsense on it that sucks anyway on e readers.  If you're on the fence regarding e readers, go with this one and help keep book stores alive!!!