This is a wonderful, thick balm cream that provides excellent soothing on shaved skin. It is designed to be used after shaving and its perfect for that. But it can be used in other ways as well. Ive been taping my ankle lately due to a slight sprain and the sports tape  irritated my skin after 8 to 12 hours. So, I applied a little of this balm cream to the area just before putting on the tape and easily went 18 hours without the slightest irritation. Its clearly evident that the soothing ingredients truly work.