As a mom, I often find myself with not much to do. Once the kids go to bed for the night, I'll sit there wracking my brain for new ways to entertain them. Elf on a Shelf inspires me to be more creative late at night, during the holidays, when I used to waste time wrapping gifts, watching TV, or enjoying a Hot Toddy with another adult. Did the kids even know I loved them before we had the Elf?!  It's a scary thought, but maybe they didn't. Christmas without the Elf is just a few weeks filled with anticipation, candy, shopping, a long school vacation, hot chocolate, cookie decorating, tons of exciting gifts, staying up late watching Christmas movies, sledding, ice skating, gingerbread house building, puzzle building with cousins in front of roaring fires...Like many moms it has me asking, "But what am *I* supposed to be doing?" That's why night-time is Elf Time. During the day, I keep an eye on Pinterest for new ideas. I got a lot of study time in during The Nutcracker with my kids the other night. Currently, I'm at the preschool potluck, and planning some super epic mischief for our Elf to get into!! Sometimes we moms simply need to put in a little elbow grease to create those unique holiday traditions that bind families together. That's what Elfing does for us. I might be tired and stressed out from wrecking my kitchen or the family car to make a single cute Facebook post, but it all will be worth it when I see the kids' surprised amusement for those five, glorious minutes.