My granddaughter loved playing this at my house last summer so I sent her one for Christmas.  She's thrilled.  She is 3  1/2 and able to follow the rules and really enjoy the game.  The colors are bright and appealing.  The game is easy and while not challenging for adults it is fun to play with her and watch her having so much fun!  As a former Kindergarten/1st grade teacher I see strong learning opportunities with tracking, color matching, and sequencing.  All are really important to learning to read.