Have been very happy with this compared with other pads I've used in the deer stand before.  The "pillow" type pads just collapse down to nothing, and are barely better than sitting on the hard seat.  I had a self-inflating pad that worked well for a while, but then started leaking, so that's no good.  This one is light, comfortable, insulates well, and is thick enough to give decent cushion.  Well worth the price.