I order from Prime if I can find a comparable product to my grocery in terms of price and ratio in the Prime box (ie. does it fill too much of the box to make the order make sense vs. smaller items) and the ease of having dry foods come to the house directly instead of driving out into town (we are rural).  This item fits my criteria, and it came as it would from the store. Sometimes the boxes get dented because it will take a tumble around the UPS truck, but it's a box... the contents are fine.