My dog is very spoiled ans has access to 20++ "babies"...this Kong Teddy Bear is always on his bed or near on the floor. I put it back in his bin and less that 24 hours later there is the Teddy Bear! Very soft, strong build quality (he has used it for over 6 months; 70lb German Sheppard/Doberman and "plays" with his "babies"). I highly recommend this product as a cost-effective toy that, for my dog at least, is a must-have on a daily basis. As I type he is laying with it on his bed!