Kong is my favorite brand of toy to buy for my puppy dog because they actually last!  Normally the toys that he loves fall apart within a few days.  It's amazing how long this one has lasted!  The fact that I can change the squeaker out once he kills the first one is awesome. these are the best plushie toys ever.  They are the perfect size and for my weenie dog, and he loves the texture.  He plays with it and snuggles it instead of trying to destroy it.  By playing tug of war, I have found that it is very durable, and does not rip easily, although after about a year one of the legs came off.  There was no fuzzy stuffing for him to pull out and leave all over the house, so that's a bonus for me, and the fir doesn't easily come off, so this toy is essentially mess-less. This is a great great find, and i'm sire your pet will love it.