I bought this because of the good reviews.  I have never seen Mr. Bill and expected "Ohhh Noooo" to sound like Oh No.  I bought 2 Mr. Bills and to me both should like "Oh Say".  My dog loves stuffed squeaky toys and is very gentle with them.  She grabbed for Mr. Bill when the mail arrived but when I squeezed him, it frightened her.  It has taken several weeks for her to play with Mr. Bill.  She is now carrying him to bed.