Reminds me of the the old deodriant commercial strong enough for a man gentle enough for a woman.  Works really great for dry skin with a nice fresh smell.  I have used Anthonys products and Jack Black Products in the past so I will compare Baxter to them.  The facial mositureizer is the best I have used and a little goes a long way, very easy to apply.  I prefer the Anthony's toner as it comes on a pad already but I do like the scent of the Baxter toner.  Neutral on the face wash seems to do the job.  What is nice about the Baxter is the price it does the same job of far pricer options for a fraction of the cost (my Anthonys toner pads were $22 and soap $22 my jack black $27 for $71 vs $45 for the Baxter 1.2.3.).