This flat iron is GREAT! I have bought it with a set of a mini flat iron and a comb and I have had it for over 2 years now. I have thick, coarse and dry hair and I am very cautious of styling and heating products I use on my hair since they get damaged VERY quick. After reading numerous reviews here on Amazon I decided to purchase this flat iron and I Love it!!! It does not burn my hair, leaves it silky and smooth!! Of course I still recommend to use a heat protecting spray beforehand but seriously I have never experienced a flat iron this good! I am able to straighten my long, big and thick hair a bit under 40 minutes and it stays for almost a week if I keep it :)