A little goes a long way.  It is thick, but easy to a apply, as long as you read the directions.  I used it with the Cameo mousse medium foundation for under my eyes.  The dark circles disappeared.  It comes with an applicator or you can use your finger.  I didn't have to pull my face like I had to with another product that was too thick (which causes wrinkles).  This product is thick, but can be easily applied.