This stuff is awesome.  Keep in mind this is simply an oily lubricant, it is not a traditional shaving cream or gel.  I've compared this to the standard pharmacy fare, as well as Kiehl's Close Shave cream.  This is by far the best.  It applies easily and is clear on your face/beard.  The blade then just glides so nicely, while giving you a clean, close, comfortable shave.  Great scent too.  For perspective, I shave twice a week, I like to keep some beard stubble going, but I grow facial hair very quickly, and thickly.  Highly recommend this product and is a great part of the Jack Black line of products.