I like this lotion as a moisturizer - it's very creamy and rubs in easily and definitely makes my skin feel moisturized. However, it also has a stronger scent of sunscreen than other SPF 15 moisturizers I've used, and the thickness is more consistent with sunscreen (though it does go on fairly smooth and without too much residue). I reserve this moisturizer for if I know I'm actually going to be walking around in the sun (rather than just a normal day where I want to put on some moisturizer that happens to also have SPF15 in it, like some of the other brands I use). As a very white person, I usually use moisturizer with some amount of SPF but I prefer that it not smell so much like sunscreen so I can continue to fool myself into thinking I'm just putting on lotion...