This stuff saves a tremendous amout of trouble when it comes to hanging little bits of equipment (like flash triggers) onto other equipment (like strobes/speedlights). I also made my own "speedstrap" (gel holder) simply by taking 1 1/2' of the tape and sticking the loop half of the tape onto the back of the hooks half (resulting in a strip with hooks on one side and loops on the other). If you need lots of these then you might try velcro cable ties, but I'm not sure how suitable they'd be for holding gels onto the front of a flash or other applications that don't involve cable management. Anyway, the sticky velcro can be used to make cable ties as well as faten other objects together.