Very aromatic and deep flavor!!  It is naturally sweet, too!  When I pour hot water onto this tea the aroma spreads to my entire office room.  My co-workers know when I am drinking tea because they are lured to the staff room trying to find out what the great smell was all about. I offered them to join me and they never said no. I got this many tea bags for great low price with coupon and subscription combined, so I don't have to be stingy to keep them all to myself!