I think this is a bit hotter than the S&B Chili Oil with Crunchy Garlic and the nearly identical Momoya product.  This one seems heavier on the heat than the salt, while the others are heavier on the salt than the heat.  They're all good, just different heat/salt ratios.  One advantage to this brand is that the container is much larger than the S&B and Momoya jars I've seen, so it lasts longer.  As with the others, give this a good stir before you use it.