I LOVE THIS STUFF!  It seemed costly, but, I am so glad I tried it. It is a firm form of the tastiest honey I have ever had. I spoon it right out of the jar and into my mouth. If you need it to be softer you just warm it up. It's not crystalized like when honey sits for too long. This is smooth and has a creamy feel in the mouth. It melts quickly in my tea and the smell is divine. Highly recommended!