I love hot sauces. But at first I didn't like this at all. Hard to describe, but it's flavor is peppery like black pepper. Not anything like what I was expecting. It has grown on me. Sometimes I use a little of this mixed with traditional hot sauce. I've found that there are certain uses, like making chili, where I like it fine. I think I'm likely to get another bottle when I'm done with this one. If you want a hot suace with a different flavor, you should try it -- it won't be wasted.