I LOVE this tea! When I first tried it, I mixed it in my regular blend of white, green, black and some kind of flavored herbal tea and brewed it for iced tea....hated it!! eeewwww! (love berry zinger and mandarin orange etc) ...however I thought I'd take a box down to my mother-in-law and see if she enjoyed it ...stuck with nothing to drink I took a few bags and threw it in my 32 ounce travel mug and let it sit at room temperature till I remembered it...sweetened it with a bit of sweet-n-low and FELL IN LOVE!! I felt like a kid again enjoying my icey cold Choo Choo Cherry (boy, does that date me) on the back porch! It's cherry without the cough syrup back taste - I have no idea how it tastes brewed as hot tea, but throw this in a pitcher of water (1 bag per 8oz) leave it in the fridge over night and you will have a delicious iced beverage! (I leave the tea bags in till it's gone, the flavor just gets more intense)...love it- just ordered six more boxes! woo hoo!! I do the same thing with the True Blueberry - since they left me without the cold brew Blueberry Tea ...oh the humanity - bring it back, Celestial Seasonings!