Note that magnetic moment associated with this current has North polarity
towards the North-pole of the approaching magnet Similarly, if the North-
pole of the magnet is being withdrawn from the coil, the magnetic flux
through the coil will decrease To counter this decrease in magnetic flux,
the induced current in the coil flows in clockwise direction and its South-
pole faces the receding North-pole of the bar magnet This would result in
an attractive force which opposes the motion of the magnet and the
corresponding decrease in flux