anchor.diff:  ## Base Event (object)
   
   + token (string) - unique, anonymous identifier
  -+ event_type: "buildasaur.heartbeat" (enum) - one of event types
  ++ event_type: "heartbeat", "launch" (enum) - one of event types
   + version (string) - app version
   + build (string) - app build number
   
  
positive.code:         
          {
              "token": "fdsafdf-12313-fdfsd-34234",
              "event_type": "buildasaur.heartbeat",
              "version": "0.3",
              "build": "12",
              "uptime": "5534"
  
negative.code: 
          {
              "token": "fdsafdf-12313-fdfsd-34234",
              "event_type": "heartbeat",
              "version": "0.3",
              "build": "12",
              "uptime": "5534",
  