def unvalidated_parm(self, parm: str) -> bool:
        """Return true if the pair name should be ignored

        :param parm: string part of pair string:value
        :return: True if it should be accepted
        """
        return parm.startswith("_") or parm == self.TYPE or parm in self.IGNORE or \
            (self.JSON_LD and parm.startswith('@'))