Seattle Eager to Promote Marijuana Tourism; Sheryl Sandberg Tells Women, "Lean In"
JOHN BERMAN, CNN ANCHOR: Huge wildfire in Pigeon Forge, Tennessee, mostly out, thanks to heavy rains which helped firefighters douse those flames. Unfortunately, the destruction was already done and fairly extensive. More than 60 buildings damaged or destroyed. Many are just charred shells. 200,000 acres of the mountain resort community was burned. There will be a public memorial service tonight near Tampa for Jeffrey Bush, he is the man who vanished into a giant sinkhole that opened up under his bedroom. The home has torn down, the hole filled, Bush's body was never recovered. So, entrepreneurs in Washington state are looking at the prospect of mixing tourism and marijuana, with the possibility of dinner cruises, jazz festivals, social clubs. Pot is now legal there, but that does not mean it's an easy way to make a living as far as the federal government is concerned. Marijuana is still an illegal drug. Seattle's tourism board thinks pot would be a good fit for the city, eventually.</s>TOM NORWALK, PRESIDENT AND CEO, VISIT SEATTLE: I think we're a little cautious and conservative with now in terms of what the federal approach will be, but without a doubt it plays a role and has a part in the future of tourism.</s>BERMAN: The state's liquor control board is drawing up plans for growing, processing, and selling marijuana and marijuana-based products that could take place next year. So, Seattle has coffee and marijuana.</s>SOLEDAD O'BRIEN, CNN ANCHOR: That's so interesting. Because he's from visit Seattle, right? That's the tourism board there. Have to wonder if doing that, marketing that, also drives away some people too. I would certainly not bring my children to Seattle on that marketing campaign.</s>BERMAN: You wouldn't want to go on the pot dinner cruise with your children, probably.</s>O'BRIEN: Right, but I wonder if it would make people think twice about visiting the -- are there implications that bleed into other parts of that.</s>BERMAN: It'll be interesting to see. What, to me, is so interesting is that the government are intertwined so closely with the sale of marijuana. They want to make tax dollars off of this.</s>O'BRIEN: Right, right. Well, Facebook COO Sheryl Sandberg says women need to be called to action. She's got a new book called "Lean In: Women, Work, and the Will to Lead." And it takes a hard look at what is holding women back from leadership roles in the workplace. It sparked lots of debate. I recently sat down with Sheryl and we talked about some of the obstacles women face when getting ahead, including likability.</s>SHERYL SANDBERG, COO, FACEBOOK: Until literally a few years ago, I never said the word woman in the workforce, right?</s>O'BRIEN: But now with her new book, "Lean In," Facebook COO Sheryl Sandberg is not only talking and writing about women in the workforce, you could say she's preaching about it, and the barriers that women face.</s>SANDBERG: Women are held back by lots of things. Women are held back by institutional barriers, lack of flexibility, terrible public policy. Our country trails most others, sexism, discrimination. But we're also held back by things that exist within us. You know, we are taught as children that girls behave one way, and boys behave another.</s>O'BRIEN: You talk a little bit about -- you use a word relentlessly pleasant. You should be relentlessly pleasant or delicately honest is that just another way of saying worry about your likability without saying likability?</s>SANDBERG: You know, I want the likability penalty to go away for women. I think the way it goes away, is if you get more female leaders, because we assume men will lead and women will nurture, because it turns out 86 percent of the men are leading. The leaders are men and women are nurturing. If we can change those numbers, we change it I don't want to tell women to be relentlessly pleasant and I don't want to tell women you don't need to use "we" in negotiation instead of "</s>I." O'BRIEN: You tell (ph) that. That's exactly what you tell them to do.</s>SANDBERG: In the book I say I want to change all of this. We have to work together to change this. But if you're negotiating for a raise today? Use "we," not "</s>I: because it will work. It's practical. It's not advice I want to perpetuate in the workforce which is why I wrote the book.</s>O'BRIEN: Right, but realistically, don't you have to have -- I mean, you talk about it in the book, you give tips on how to have an engaging personality to realistically be successful. I don't know that people give men tips on an engaging personality.</s>SANDBERG: Yeah. The cards are stacked against women and I'm clear on that in the book. What "Lean In" is trying to do is open people's eyes to the way cards are stacked. If we stop calling our little girls bossy. If when we say bossy, we say my daughter has executive leadership skills, we're going to stop telling women in the workforce that they are too aggressive, when they do things that men do all the time. It's not that every behavior a woman does is fine. And I'm not telling women to be like men. I'm telling us to evaluate what men and women do in the workforce and at home, without that gender bias.</s>O'BRIEN: Sandberg says one of the reasons she wrote the book was to bring gender bias out of the shadows.</s>SANDBERG: Men get to be both successful and likable. Powerful and likable. Women have to pick. We can change that if we change the numbers. We're holding people to stereotypes. If more women start leading, that will become part of our understanding of women. I said publicly, I cry at work. It's not a best practice. I'm not suggesting if you want to get promoted today, go sob to your boss. But it's happened to me, and I've admitted it publicly because I know it's happening to other women, and I don't want the to spend the two weeks worrying about it like I did.</s>O'BRIEN: But the reality is that you'll be penalized. You're not penalized because you're Sheryl Sandberg and you're crying on the shoulder of your boss who you're close to who said let me give you a hug.</s>SANDBERG: Except the women -- the women who came before me could never have said that. Think about the way the women dressed in the 1970s in corporate America.</s>O'BRIEN: A fluffy bow.</s>SANDBERG: And look at what you and I are wearing, right? Things are changing. Are you allowed to be a woman in the workforce now. That's because we're not first.</s>O'BRIEN: We asked Sandberg about another famous female CEO. Yahoo!'s Marissa Meyer and her decision to end telecommuting, something many women to do to balance work and child care. Is she helping or hurting the revolution?</s>SANDBERG: I don't know exactly what happened Iahoo!. I haven't seen statements from her. I don't thin anyone quite knows. I think she's proving the point that there are too few female leaders. Try to stereotype of extrapolate from a male leader to all men CEOs. Not possible. There are so many. So, men are allowed to be individuals. Women need that freedom to be individuals as well. That looks amazing.</s>O'BRIEN: This week, Sandberg celebrates her five-year anniversary with Facebook with the stock from last year's infamous IPO launch still not reaching the original price, she says there is still much work to do at the company. But she won't rule out that there may be a time when she leans back. What does your future look like? You dodge this question every time. Have you been asked so many times and every time you dodge. What do you think down the road? When? When your children are preteen? What do you want to do?</s>SANDBERG: I really love my job. We're in the Facebook office. Look at this place. It doesn't get better.</s>O'BRIEN: So you're going to have to say. Five years down the road, what will you be doing?</s>SANDBERG: I think I'll still be at Facebook. My five-year anniversary at Facebook is next week. And Mark and I do long-run planning together.</s>O'BRIEN: Ten years down the road?</s>SANDBERG: Yeah. We'll see. I really love my job and really love being a parent. I love being a parent. I'm not running for office. I don't know how many times to say that, but, no, look, I love my job. I would like to always have the following: I would like to always make sure I'm doing something I believe in. I really believe in Facebook, I will work there if I believe in it, work here, here in the office, if I believe in it. I really believe in "Lean In." I'm passionate about doing this and I'm a really passionate mother. I love being with my kids. I don't do it all perfectly as a mother. I don't think we ever quite know what we're doing. I feel guilty sometimes, but I love my time with my children.</s>O'BRIEN: And there it is, the ultimate debate. She has said that she hopes this book will start a conversation and help the revolution. Certainly started a conversation, maybe debate is a better word.</s>BERMAN: Mission accomplished if that's what she was after.</s>O'BRIEN: Number one on Amazon and I think it's because people are really trying to figure it out. Really struggling to figure out, how do you have success in the workplace and make sure your family is not falling apart.</s>CHRIS JOHN FARLEY, THE WALL STREET JOURNAL: The comment she made about "bossy" that I though very interesting. I hear people around my 7- year-old daughter say all the time about other little girls. She's bossy. I never heard my 10-year-old son describe anyone as bossy. Because bossy seems to be a good among his peers.</s>O'BRIEN: You know, and one of the challenges I think is that she'll say let's call that great leadership skills. Not bossy. Tell that little girl she's got a great CEO executive skill. The problem when she's 28, 29 or 30, up for a promotion, everyone's going to be like yes, you're bossy, and you won't get the promotion. I think that that's the rub. That's the challenge. I'm not bossy. I look at you, see what you are thinking. I'm a little bit bossy.</s>BERMAN: I would tell each kid that you are annoying. Don't tell the girls, great leadership skills, don't tell the boys great leadership skills, tell them they are being bossy in the preschool classroom, they're pains in the neck.</s>FARLEY: I think we want to encourage people being bossy. In fact, next time my daughter's being bossy I'm going to give her a corner office in my house, just so she realizes later on it will pay off.</s>FATHER EDWARD BECK, CNN CONTRIBUTOR: You never had nuns, did you?</s>O'BRIEN: Oh.</s>FARLEY: Speaking of bossy.</s>O'BRIEN: Father, carry on.</s>BECK: Well, I'm just saying the untold secret is that laywomen and nuns do a lot of leadership in our church, they run parishes. Now, again they're not in leadership positions that we see, but there is a lot of strength of women in the church. I know this is a big issue, like women's ordination is a big issue. Let's not underestimate the power and persuasion of women in the church right now. It's huge.</s>O'BRIEN: But part of that debate is exactly that, right? Which is they are already in leadership positions but to get to the ultimate leadership position, it's not open to them. And</s>I --  BECK: If you see priesthood as that - as the ultimate leadership position.</s>O'BRIEN: Maybe that's part of the answer too. What is the ultimate goal? Maybe for everyone the top leadership position is not leaning into something you don't particularly want, is not necessarily a victory.</s>BECK: Maybe the pope will make appointments that will symbolically and really speak to that.</s>O'BRIEN: I love the way we circle us back around to the big story of the morning. Well done, Father. Well done. Up next, talk about the ten-year anniversary of invasion of Iraq. We'll talk to actor and motivational speak J.R. Martinez who served in the army in the war. He was severely injured by a road side bomb. He's our guest ahead. And of course, you want to be sure to watch "The Lead." It's hosted by Jake Tapper, that's today at 4:00 p.m. Eastern, right here on CNN.