What is the fine-grained topic of the following text: Efamol Neutraceuticals in Boston, a unit of Efamol Ltd. in Guildford, England, said yesterday that it had named Kirshenbaum Bond & Partners in New York as the first agency to introduce its nutritional supplement products in the United States. Only return the topic.
Efamol Neutraceuticals appointing Kirshenbaum Bond & Partners as its first agency in the United States.