A strategy for growing online biochemistry courses is presented based on successes in ecampus at Oregon State University. Four free drawing cards were key to the effortYouTube videos, iTunes U online free course content, an Open Educational Resource textbookBiochemistry Free and Easy, and a fun set of educational songs known as the Metabolic Melodies. (c) 2016 by The International Union of Biochemistry and Molecular Biology, 45(1):25-30, 2017.