Water crisis is one of the supreme challenges worldwide as clean water is the ultimate need for human civilization and all other life on earth. In the present study, continuous adsorption experiments were carried out in an adsorption column to survey the efficiency of the carbon nanotubes (CNTs) for removal of pollutants from water/wastewater in terms of physicochemical parameters, such as electrical conductivity, total dissolved solids (TDS), pH, chemical oxygen demand (COD) and total organic carbon (TOC), by using both single-walled carbon nanotubes and multi-walled carbon nanotubes. Sample solutions were allowed to flow in down-flow mode through the fixed-bed of CNTs. The CNTs column showed a reduction efficiency of electrical conductivity 80 % from effluent treatment plant (ETP) treated water sample, 69.23 % from raw effluent sample, and 53.33 % from the synthetic salt water sample. Similarly, the efficiency of TDS reduction was 78.61 % from raw effluent sample, 66.86 % from ETP treated water sample, and 62.02 % from the synthetic salt water sample. COD also reduced 84.71 % from raw effluent sample and 39.58 % from the ETP treated water sample. In case of TOC, the column showed a reduction efficiency of 85.88 % from the ETP treated water sample and 70.79 % from the raw effluent sample. These findings suggested that CNTs present a great potential in removal of pollutants in terms of physicochemical parameters from water/wastewater.