Media violence continues to be a concern to parents, policy makers and researchers. In spite of confidence expressed by some that exposure to television violence causes serious aggression and violent crime, critics hold that serious flaws in research methodology limits or nullifies conclusions drawn from widely-cited studies. In this paper, we will examine a series of classic studies for lessons learned about conducting media Violence research, and assess whether recent publications adhere to those standards. We conclude that empirical reports with serious flaws continue to be published, compromising our ability to understand this phenomenon. (C) 2011 Elsevier Ltd. All rights reserved.