The present paper is principally concerned with the disclosure of historical cultural potential of waterfront areas in modern architectural & landscape planning. Moreover, the attitude to water bodies of landscape has changed in recent years: not only as objects of nature, but also as an integral part of the spiritual heritage of the nation. The historic cultural field of actions is a significant part of general, complex program for "ecoresponsible" design of urban waterfront territories along with other blocks, such as engineering & hydro-technological measures; functional planning actions; landscape spatial composition; informative steps and digital control. The author's algorithm of historical cultural potential's disclosure of waterfront territories is shown in the paper. Today such territories need the efficient ecologically responsible architectural-landscape organization due to necessary protection of the environment from one side and accelerated urbanization process from the other with necessary creating comfortable living conditions in the general trend of climate change and the highly rapid development of smart technologies in modern world.