Title: Twitter Stock Soars Despite Losing Millions of Users | InvestorPlace
Headings: Twitter Stock Soars Despite Losing Millions of Users
Twitter Stock Soars Despite Losing Millions of Users
Twitter loses 9 million users and that’s a good thing (for now)
Twitter Reports Huge Decline in Monthly Users
A New Focus on the Health of the Platform
TWTR Beats Revenue and Earnings Estimates

Content: — Donald J. Trump (@realDonaldTrump) October 26, 2018
In Q2, investors punished Twitter stock for a much more modest MAU drop, yet this time around TWTR is surging. What gives? A New Focus on the Health of the Platform
One factor that contributed to the much different reaction to the MAU decline this time around is the recognition that Twitter is acting proactively to shut down accounts that hurt the platform. Social media companies like Twitter and Facebook (NASDAQ: FB) have been increasingly subject to scrutiny over their users. That includes government pressure over accounts that have been used to influence U.S. election results, growing demand to shut down accounts used to promote hate speech, and bots that skew numbers. Twitter spikes out that big MAU decline and owns it, pointing out that “decisions we have made to prioritize the health of the platform” are a key factor. That’s very different from users bailing on the platform. In contrast to the MAU decline, the company reported a significant 9% uptick in daily active users (DAU). This is also good news, suggesting Twitter account users are increasingly more active and more engaged — which has upsides in platform loyalty and ad sales potential.