Title: 7 Tips on Crafting Your Own Internal Newsletter for Excellent Employee | Campaign Monitor
Headings: 7 Tips for Creating An Internal Newsletter That Isn’t Boring
7 Tips for Creating An Internal Newsletter That Isn’t Boring
1. Remember the fundamentals of marketing
2. Communicate company culture
3. Create conversations
4. Make it part of your marketing strategy
5. Use recurring sections
6. Have fun with it
7. Add an element of surprise (to encourage opens)
So, what should a great internal newsletter include?
1. Employee content and anticipation
2. Don’t forget the images
3. If you’re writing your employee email in letter form, add links.
Wrap up

Content: Culture is a dynamic, living thing. The format of an ongoing newsletter suits that evolving nature. A few ideas to consider around culture: Educate new hires and introduce them to your team and make them feel welcome
Profile existing team members to make them feel appreciated and to celebrate recent achievements
Talk about your role in the community, the country, and the world (then follow up with reports on the impact your strategy is making)
3. Create conversations
If you want greater transparency, your internal newsletter is a great place to jump-start those efforts. By creating dialogues within your organization, you can enhance cooperation and break down walls between departments or between staff and management. This is especially useful when it comes to large companies where departments are unfamiliar with each other. Sections like a Q&A or “a day in the life” features can help get everyone on the same page and may lead to inter-departmental collaborations that generate unexpected growth. People enjoy when their efforts are appreciated, especially in print (or posted online). By giving credit to the people behind important projects, you increase their sense of ownership and highlight their contributions, which in turn motivates them to contribute more.