Title: The New Media’s Role in Politics | OpenMind
Headings: The New Media’s Role in Politics
The New Media’s Role in Politics
The diversity of content disseminated by new media has created opportunities such as the ability for more voices to be heard.
The Evolution of New Media
Members of the public also were responsible for recording and posting videos that could go viral and influence the course of events.
Providing Political Information
Post-Truth Media
The Ascendance of Fake News
Objective facts are subordinate to emotional appeals and personal beliefs in shaping public opinion.
Watchdog Press or Politicians’ Mouthpiece
Conclusion
References

Content: 2013). Politicians turned to new media to circumvent the mainstream press’ control over the news agenda. The infotainment emphasis of new media at this early stage offered political leaders and candidates a friendlier venue for presenting themselves to the public than did hard news outlets (Moy, et al., 2009). During the 1992 presidential election, Democratic candidate Bill Clinton famously appeared on Arsenio Hall’s television talk show wearing sunglasses and playing the saxophone, which created a warm, personal image that set the tone for his campaign (Diamond, et al., 1993). The fusing of politics and entertainment attracted audiences that typically had been disinterested in public affairs (Williams and Delli Carpini, 2011). It also prompted the ascendance of celebrity politicians, and set the stage for a “reality TV” president like Donald Trump decades later. Political observers and scholars contemplated the advent of a “new media populism” that would engage disenfranchised citizens and facilitate a more active role for the public in political discourse. New media had the potential to enhance people’s access to political information, facilitate wider-ranging political discourse, and foster participation.