Title: 10 Famous Product Failures & the Advertisements That Did Not Sell Them
Headings: 10 Famous Product Failures And the Advertisements That Did Not Sell Them
10 Famous Product Failures And the Advertisements That Did Not Sell Them
10) Sony Betamax
9) Coca Cola- New Coke
8) Polaroid – Instant Home Movies
7) Pepsi – Crystal Pepsi
6) McDonalds – Arch Deluxe Burger
5) Apple – Lisa
4) Levi’s – Type 1 Jeans
3) IBM – PCjr
2) DeLorean – DMC-12
1) Ford – Edsel

Content: John DeLorean’s empire was dismantled after his arrest on accusations of drug-trafficking resulted in bankruptcy. 1) Ford – Edsel
“They’ll know you’ve arrived when you drive up in the 1958 Edsel, the car that’s truly new!” I guess in 1958, new was slang for ugly. The front of this car bothers us, as it looks like an angry mechanical face. Why it failed: A small army worth of factors came together to curse the Edsel. A name that didn’t resonate with the crowd, a bizarre pricing strategy, and a national recession have all been cited as factors by those who use the Edsel as an example of how not to market a product.