Title: Endeavor Content Sets Diversity & Inclusion Measures For Media Coverage – Deadline
Headings: Endeavor Content Sets Diversity & Inclusion Measures For Media Coverage
Endeavor Content Sets Diversity & Inclusion Measures For Media Coverage
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Content: Here’s the full memo: Endeavor Content is committed to being a part of the change needed in our global community and the industries we serve, requiring true commitment and consistent action over a long period of time. As a content studio of hundreds of film, television and audio projects around the world each year, we are making a commitment to ensure that media outreach for our projects and coverage of our content is inclusive of all communities and diverse voices. Additionally, increasing the variety and perspectives of our media coverage will help us reach new audiences for the offerings within Endeavor Content’s portfolio. Note that any percentages are to be considered a minimum, with the objective that they can be more, and will increase over time. These guidelines were made after an analysis of the current media landscape and coverage of Endeavor Content projects. For Endeavor Content financed projects: All Endeavor Content financed projects will make best efforts to ensure a minimum of 20% of media confirmed for coverage and/or have access to view content for review and feature consideration are outlets that specifically reach communities of color and diversity, and/or a reporter who identifies with a diverse group (BIPOC, LGBTQIA+, disabled, etc.). For Endeavor Content projects where a third party communicates with media: All Endeavor Content projects that hire/use a public relations and/or media relations agency to handle media relations will include language in their contracts that holds the third party accountable for making best efforts to engage and secure a minimum of 20% of media from outlets that specifically reach communities of color and diversity, and/or a reporter who identifies with a diverse group (BIPOC, LGBTQIA+, disabled, etc.).