Title: Chiquita Brand Story | Who is Miss Chiquita? | Chiquita bananas
Headings: 
Chiquita is bananas
Content: Play the video
1944
Miss Chiquita
With her festive and fun personality, Miss Chiquita was the resident expert on everything you ever wanted to know about bananas, she helped to teach consumers about the great nutritional value of bananas and how to ripen them. She was a big celebrity, making guest appearances on top radio shows, including Fred Allen and Alec Templeton’s programs. Other broadcast personalities who invited Miss Chiquita to join them on the air included Charlie McCarthy and Bert Lahr. As the decades progressed, so did Miss Chiquita’s look, as she was slowly brought to life. 01 / 01
1944
The Chiquita brand Banana Jingle
“I’m Chiquita banana and I’ve come to say – Bananas have to ripen in a certain way – When they are fleck’d with brown and have a golden hue – Bananas taste the best and are best for you …….” DOWNLOAD THE JINGLE
1944
Chiquita Banana jingle
The chances are you can sing, or at least hum, a few bars of the famous Chiquita Banana jingle. The song first hit the airwaves in 1944 when Miss Chiquita made her debut. The catchy tune was written to help teach Americans how to ripen and use bananas, which were, at the time, an exotic tropical fruit. The song was created by an ad agency team led by Robert Foreman. The singer in the original 1944 recording was Patti Clayton, the first in a long line of Miss Chiquitas.