Title: What are Starbucks business objectives? - Quora
Headings: What are Starbucks business objectives?
What are Starbucks business objectives?
Classification of Objectives of Business:
1. Organizing function:
2. Financing function:
3. Production function:

Content: Teavana, Tazo, Seattle’s Best Coffee, Evolution Fresh, La Boulange and Ethos. Their objective is to maintain Starbucks standing as one of the most recognized and respected brands in the world. To achieve this, they are continuing the disciplined expansion of their global store base, adding stores in both existing, developed markets such as the U.S., and in newer, higher growth markets such as China, as well as optimizing the mix of company-operated and licensed stores in each market. In addition, by leveraging the experience gained through their traditional store model, they continue to offer consumers new coffee and other products in a variety of forms, across new categories, and through diverse channels. They also believe their Starbucks Global Responsibility strategy, commitments related to ethically sourcing high-quality coffee and contributing positively to the communities they do business in, and being an employer of choice are contributors to their objective. Related Answer
Hong Zhang
, works at Microsoft
Answered 2 years ago · Upvoted by
Jacqueline Griffin
, Shift Supervisor at Starbucks (2017-present) · Author has 100 answers and 210.3K answer views
Why do people hate Starbucks? Honestly, I don’t know why people hate Starbucks. Let’s see: Coffee overpriced
I go to individual local coffee shops too. An 8oz latte costs over 3 bucks at least.