Title: Purple Ketchup Ez Squirt Might Be Set To Make A Comeback
Headings: Purple Ketchup Ez Squirt Might Be Set To Make A Comeback
Purple Ketchup Ez Squirt Might Be Set To Make A Comeback
Content: Although the product sold millions of bottles during its first years, it didn’t live up the following years. As sales continue to fall flat, the company decided to pull it out from the market in 2006. Heinz / Allie Folino
And we’ve never heard about Heinz Purple Ketchup since then. But why did this innovative condiment fail? Heinz came up with the idea of a kid-friendly ketchup that will add more colors to their plates. Moms quickly rushed to the supermarkets to grab one of these. True enough, pouring a new color onto their plate made dinnertime more fun for the kids. Kids seemed to enjoy the new-colored ketchup and would even take the pleasure of squirting it on their food. But then, kids started to ask, “Is this ketchup made from purple tomatoes?” So, moms later realized that the ketchup factory has to tweak the natural ingredients just to change colors.