Title: Why did the DeLorean Motor Company fail? - Quora
Headings: Why did the DeLorean Motor Company fail?
Why did the DeLorean Motor Company fail?
Content: So…the company went broke. Sponsored by BigCommerce
Spend less time coding and more time growing your business. Up your ecommerce game with BigCommerce's easy-to-use platform that's even easier to grow on. Learn More
Tedd Abramson
, electric vehicle maker
Answered 3 years ago · Author has 478 answers and 608.6K answer views
Well, if you pierce the veil and trace why the product was unreliable and service challenges it was the direct power of GM and Roger Smith to discredit John DeLorean. DeLorean attempted to buck trends and create something totally breakthrough, like a stainless steel body among other unique features. GM easily crushed DeLoreans supply chain, and brought him down anyway they could. It was taboo after consolidation with the Big 3 (Ford, GM, Chrysler) for anyone to rise through the OEM ranks and then go start their own snazzy car company. Power corrupts the balance of new talent trying to expand c
Continue Reading
Well, if you pierce the veil and trace why the product was unreliable and service challenges it was the direct power of GM and Roger Smith to discredit John DeLorean. DeLorean attempted to buck trends and create something totally breakthrough, like a stainless steel body among other unique features. GM easily crushed DeLoreans supply chain, and brought him down anyway they could.