Title: How to Find Product/Market Fit for Your Startup
Headings: How to Find Product/Market Fit for Your Startup
How to Find Product/Market Fit for Your Startup
Find Product/Market Fit
Product/Market Fit, Defined by a Startup Legend
How to Find Product/Market Fit
How to Measure Your Product/Market Fit
Conclusion
Product/Market Fit, Defined by a Startup Legend
How to Find Product/Market Fit
Find Your Value Hypothesis
Source
Choose the Right Industry
A Pre-Existing Product Category
Large Numbers of Interested Customers
Lots of Successful Competition
Clear Axes of Competition
Copy What Works
Source
How to Measure Your Product/Market Fit
High Net Promoter Score
Source
Low Churn/High Retention
Here’s How to Find Product/Market Fit
About Ivan Kreimer

Content: Responsible for founding two large and successful tech startups—Netscape and Opsware—in the late 2000s, he became an influential thinker in the space through his blog, pmarca. In what’s likely the most influential post he wrote, which he appropriately called “ The only thing that matters ,” Andressen explains the most important thing that any new startup needs to have in place to succeed. According to Andreessen, there are three possible answers to the question of what leads to success in a new startup: The team
The product
The market
Most entrepreneurs will say the team is the most important of those three. Without that, they’ll say, you can’t figure out what to offer, how to build it, and how to sell it to others. Fair enough, but what about the product? Engineers tend to say the right product leads to success in a startup. Nail the product, and you can achieve success fairly easily, or so they say. Andreessen didn’t agree with either assessment. In his opinion, “the market pulls the product out of the startup.”