Title: Top Ten Things You Should Know About Marketing to High School Students | Your Business
Headings: Top Ten Things You Should Know About Marketing to High School Students
Top Ten Things You Should Know About Marketing to High School Students
Go Mobile
Interact
Build Brands
Spot Trends
Get Feedback
Stay Connected
Show Yourself
Place Ads Appropriately
Parents are Watching
Develop Loyalty

Content: QR codes, which stands for Quick Response, are fast becoming the marketing media of choice for colleges and universities around the world. Essentially a barcode, by snapping a smartphone picture of the QR, the teen is sent straight to a web address. Interact
Teens feel they are a part of the marketing process when they can interact with marketing platforms, especially when a celebrity is involved. Provide high school consumers with live chat rooms and interactive games in your marketing campaigns. Build Brands
As part of their development, teens in high school search for role models and success stories they can emulate. Tap into that need for self-confidence by giving teens a brand with which they can identify. Use celebrities and image-related messages to build your brand recognition among teens. Spot Trends
Hire a trend-spotter or a team member who identifies with this target market to come up with trends before they become passé. High schoolers in particular are shaped by the “coolness” of a brand. Once it becomes mainstream, trends are tossed aside for newer ones.