Title: Heinz Tomato Ketchup - Wikipedia
Headings: Heinz Tomato Ketchup
Heinz Tomato Ketchup
Contents
History
Production
Varieties
Edchup
EZ Squirt colored ketchup
Saucy Sauce product line
Packaging
Glass bottles
Merchandising
Counterfeiting scheme
See also
References
Further reading
External links

Content: The "57" mark arises from an advertising statement that Heinz made " 57 Varieties " of products. When Henry J. Heinz introduced the "57 Varieties" slogan, however, the company already made at least 60 products. The number is simply the combination of numbers Heinz and his wife considered " lucky ". The "upside-down" squeezable plastic bottle, consisting of an opaque red bottle with a wide white cap located at the bottom, was introduced as a food service product in 2002. It allows ketchup to be dispensed more easily than was possible with the glass bottle, and permits the use of more of the ketchup in the bottle, as the contents will settle on top of the dispensing valve. The "upside-down" bottle is intended to be non-refillable. A similar bottle has been introduced in several different sizes at the retail/grocery level, but without the opaque red coloring. Merchandising
The Heinz Ketchup logo, and its distinctive red colour, have been used in numerous licensed products. This includes clothing, mugs, pin badges and tomato flavoured cosmetics. A Heinz Ketchup cookbook was published by Absolute Press in 2007.