Title: 
Headings:  The innate effect of Bias
White
 
Paper
 

The
 
innate
 
effect
 
of
 
Bias
 

Overview
 

The
 
neuroscience
 
view
  

Innate
 
cognitive
 
bias
 

3
Others
 
are
 
discussed
 
in
 
Are
 
your
 
stakeholders
 
biased
 
see:
 

4
For
 
more
 
on
 
risk
 
assessment
 
see:
 

7
Cognitive
 
dissonance
 

Learned
 
bias
 
and
 
naive
 
realism
 

Survivorship
 
bias
 
/
 
survival
 
bias
 
and
 
selection
 
bias
 

Affective
 
factors
  

Conclusion
 

Downloaded
 
from
 
Mosaic’s
 
PMKI
 
Free
 
Library.

For
 
more
 
papers
 
focused
 
on
 
Competencies
 
and
 
interpersonal
 
skills
 
see:
  

Annex
 
1:
  
Decision-making
 
and
 
behavioral
 
biases
 


Content: These
 
long-term
 
memories
 
are
 
the
 
‘hard
 
wiring’
 
in
 
your
 
mind
 
and
 
become
 
the
 
basis
 
for
 
how
 
we
 
interpret
 
our
 
world. Each
 
individual’s
 
life
 
experiences
 
have
 
created
 
unique
 
pathways,
 
which
 
result
 
in
 
different
 
approaches
 
to
 
learning,
 
decision
 
making
 
and
 
the
 
interpretation
 
of
 
messages. Perceptions
 
(our
 
reality)
 
are
 
driven
 
by
 
this
 
hardwiring. Changing
 
the
 
old
 
wiring
 
is
 
difficult,
 
which
 
makes
 
breaking
 
established
 
habits
 
or
 
perceptions
 
difficult. Creating
 
new
 
wiring
 
is
 
much
 
easier
 
and
 
new
 
habits
 
become
 
stronger
 
with
 
conscious
 
repetition
 
but
 
it
 
takes
 
a
 
long
 
time
 
to
 
completely
 
over-write
 
a
 
strong
 
habit. This
 
means
 
every
 
message
 
received
 
by
 
a
 
person
 
is
 
fitted
 
to
 
and
 
filtered
 
through
 
their
 
previously
 
stored
 
experiences. Even
 
if
 
several
 
people
 
receive
 
exactly
 
the
 
same
 
message,
 
everyone
 
will
 
experience
 
the
 
meaning
 
of
 
the
 
message
 
differently
 
and
 
react
 
differently. A
 
simple
 
question
 
(the
 
message)
 
asking
 
how
 
much
 
a
 
typical
 
meal
 
costs
 
will
 
generate
 
vastly
 
different
 
answers
 
depending
 
on
 
the
 
individuals
 
typical
 
dining
 
experience
 
ranging
 
from
 
$15
 
for
 
a
 
suburban
 
takeaway
 
to
 
$150
 
for
 
a
 
city
 
restaurant. Both
 
answers
 
are
 
correct! Bias
 
is
 
insidious;