Title: 7 Brands That Got Inclusive Marketing Right
Headings: 7 Brands That Got Inclusive Marketing Right
7 Brands That Got Inclusive Marketing Right
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Diversity by the Numbers
What is inclusive marketing?
Examples of Successful Inclusive Marketing
1. Procter & Gamble
2. Google
3. Microsoft
4. Coca-Cola
5. ThirdLove
6. Bumble
7. Axe
Tips for Building an Inclusive Marketing Strategy
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Content: This has been fairly unseen in the blind community. In fact, This Is U s is one of the first in history to cast a legally blind actor in a leading network series role. The results? Notable advocates and organizations, such as the Carroll Center for the Blind, began discussing and celebrating the casting on social media channels. If I wasn't already hooked on This Is Us, I would've probably started watching when the character was introduced. As a marketing blogger, the reception of this show made me wonder, "if simply identifying with a unique character on a TV show gets people to tune in each week, what could inclusivity could do for a brand?" Inclusivity can help brands connect on a deeper, more meaningful level with their audiences -- which can be a major asset to marketing campaigns in 2019 and beyond. Diversity by the Numbers
In the United States alone, racial and ethnic minorities make up nearly 40% of the population. And this number is likely to grow as 51% of children under 15 were considered part of a minority in 2019. But the country's diverse population doesn't just include people of different races or ethnicities.