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Content: Women in the 18th century did not wear panties. Fashionable women carried folding fans. Fashion was very important for the rich in the 18th century but poor people's clothes hardly changed at all. In the 18th century pale skin was fashionable. So were dark eyebrows. Women also used rouge abundantly. Perfume was also common. In the early 18th century a new scent was made in Cologne. Later in the century it became known as Eau de Cologne. In the 18th century some women wore false eyebrows made of mouse fur.