Title: Politics of today: Does mass media influence political behavior?
Headings: Politics of today
Politics of today
Does mass media influence political behavior?
Do Mass Media Influence the Political Behavior of Citizens
Do you think the politics have become corrupt?
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Content: Politics of today: Does mass media influence political behavior? Politics of today
Does mass media influence political behavior? Do Mass Media Influence the Political Behavior of Citizens
Few would argue with the notion that the institutions of the mass media are important to contemporary politics. In the transition to liberal democratic politics in the Soviet Union and Eastern Europe the media was a key battleground. In the West, elections increasingly focus around television, with the emphasis on spin and marketing. Democratic politics places emphasis on the mass media as a site for democratic demand and the formation of "public opinion". The media are seen to empower citizens, and subject government to restraint and redress. Yet the media are not just neutral observers but are political actors themselves. The interaction of mass communication and political actors -- politicians, interest groups, strategists, and others who play important roles -- in the political process is apparent.