Title: 
Headings: Shortage of Microchips and its Impact on the Auto Industry
Monday, February 15, 2021
Shortage of Microchips and its Impact on the Auto Industry
After unprecedented zero sales, plant shutdown; the global auto industry is now facing a microchip shortage, also spawned out by the COVID pandemic.
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Content: It even led to a plant shutdown as well. Ford India had to extend the shutdown of its Maraimalai Nagar factory near Chennai for a week after Pongal, up to 24th January, just because of the microchip shortage. According to industry experts, the microchip shortage and its resultant impact will hit the production of Ford vehicles for both the domestic and export markets by around 50%, which will be an added pain after the COVID shock. This was just one instance, where one automaker is facing the crunch of microchips. There are several other automakers facing the same problem, due to the global shortage of semiconductor chips, which has started disrupting automobile factories worldwide. Ford has already shut down one of its US plants because of this microchip shortage. Toyota’s Chinese plant, Audi and Volkswagen’s factories in Germany, and Honda’s UK plant also have seen production shutdowns because of the microchip supply disruption. Fiat Chrysler is idling production at a Brampton, Ontario, plant; while Subaru announced to trim several thousand vehicles from its production schedule at plants in the U.S. and Japan due to the microchip shortages. Among others, General Motors, Renault too are feeling the impact.