Title: How to Buy Starbucks Stocks • History, Pros & Cons • Benzinga
Headings: How to Buy Starbucks (SBUX) Stock
How to Buy Starbucks (SBUX) Stock
Why Invest in Starbucks?
The power of branding
Ethically sourced ingredients
Corporate social responsibility
How to Buy Starbucks (SBUX) Stock
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Conclusion
Instead, focus on investing your money in companies whose mission you believe in—but remember to keep your education at the forefront of your trading decisions and never invest more than you’re willing to lose.How
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Content: Some of its beverages have even become cultural icons in and of themselves. For example, Starbucks invented “pumpkin spice latte season,” and its holiday peppermint beverages are equally as popular…and of course, who could forget the massive rush over the limited edition Unicorn Frappuccino
Ethically sourced ingredients
Unlike some other coffee chains, Starbucks goes out of its way to ensure that its coffee beans are ethically sourced. Fifteen years ago, the company developed the Coffee and Farmer Equity (C.A.F.E) Practices criteria, a rigorous list of social and environmental standards that farming operations must pass if they wish to sell their coffee to Starbucks. For twelve consecutive years, the company has been named one of the World’s Most Ethical Companies by the Ethisphere Institute—an honor bestowed to only 135 companies in the world. A map of Starbucks’s ethically-sourced ingredients. Source: Priceton.edu
Corporate social responsibility
Starbucks’ ethics don’t end with its coffee beans—it’s also committed to improving the lives of employees as well. The company offers 401 (k) matching plans, medical/dental insurance, and even adoption assistance for both full and part-time employees. Starbucks has even partnered with Arizona State University to reimburse tuition for employees who choose to pursue their bachelor’s degree online. Sound like a company you can get behind?