Title: What is Primary Research? + [Methods & Examples]
Headings: What is Primary Research? + [Methods & Examples]
What is Primary Research? + [Methods & Examples]
What is Primary Research?
What are Primary Research Methods?
Types of Primary Research
Exploratory Research
Experimental Research
Ethnographic Research
When Do We Conduct Primary Research?
Questions to ask before conducting primary research
Advantages of Primary Research
Disadvantages of Primary Research
How to Conduct Online Surveys with Formplus
Conclusion
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Content: Participants in a focus group are at liberty to interact with one another and freely influence the other's decisions. This enables the researcher to collate multiple perspectives which allow for more objective research considerations, better data analysis, and more valid research findings. Create Online Surveys with Formplus
Types of Primary Research
Exploratory Research
Exploratory research is a type of primary research design that investigates a subject matter in order to gather more insight into it. This research design helps the researcher to understand an existing problem while highlighting different dimensions of the problem that would require further investigation in the future. Usually, this type of research is carried out during the early stages of a systematic investigation and it is also known as the grounded theory approach or interpretation research. When carrying out exploratory research, the researcher must first identify the problem, create a hypothesis then goes ahead to carry out a descriptive investigation to gain better insight into the subject. Although exploratory research is flexible in nature and cost-effective, it is very susceptible to bias and it can only be used for small chunks of data. Exploratory research is important because it pays the foundation for further research and it also helps the researcher to channel his or her energy towards valid and researchable contexts. Experimental Research
Experimental research is a quantitative research design in which the researcher triggers a change in the independent variable and measures the effect of this change on the dependent variable. This effect is usually observed and recorded over a period of time in order to arrive as unprejudiced conclusions.