Title: Marketing to College Students - business.com
Headings: Marketing to College Students
Marketing to College Students
Find future customers when you get schooled on student trends and targets.
1. Profile your student targets.
2. Get online.
3. Turn campuses into ads.
4. Buy ads in campus media.
5. Sponsor student events.
6. Make students feel special.
7. Build buzz.
8. Send both snail mail and email
9. Promote affordability
10. Provide incentives
11. Be funny
business.com editorial staff
business.com Member

Content: Additionally, you can also do things such as provide free trials or samples, which can also be a great way to attract college customers. 11. Be funny
Also, by making your marketing efforts funny, this is an excellent method of making your marketing memorable in the minds of your potential college customers. If they find your ad to be especially hilarious, you have a greater chance of going viral. This would not only mean exposure to college students but to potential customers of all kinds. Image Credit: Jacob Lund/Shutterstock
business.com editorial staff
business.com Member
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