Title: The 10 Best Marketing Strategies to Reach College Students | WordStream
Headings: The 10 Best Marketing Strategies to Reach College Students
The 10 Best Marketing Strategies to Reach College Students
Why market to college students?
10 effective ways to market to college students
1. Leverage trials and samples
2. Offer targeted discounts
3. Write clever copy
4. Mind your social accounts
5. Try out traditional tactics
6. Host a giveaway, raffle, or competition
7. Engage student ambassadors
8. Consider social causes
9. Look for college media sources
10. Influence their parents
Mary Lister

Content: It was the social justice cause of the year. By nature, college students are bright-eyed and bushy-tailed, ready to save the world. And this generation in particular is invested in social justice. Reflect on an issue that affects the community your business is in. Not only will it make the world a better place to have another contribution to the plastic-free or BLM fight, but students will also be more inclined to give your brand a second look if their money is also going to a cause they believe in. 9. Look for college media sources
Meet college students where they are and with what they’re consuming. Most likely, the students you’re targeting have a student-lead newspaper, weekly newsletters, or even a popular online student forum or app. Reach out to those publications to sponsor a post or display ad . SImilar to reaching out to student ambassadors, look for student-run social media accounts to offer sponsored posts.