Title: The 10 Best Marketing Strategies to Reach College Students | WordStream
Headings: The 10 Best Marketing Strategies to Reach College Students
The 10 Best Marketing Strategies to Reach College Students
Why market to college students?
10 effective ways to market to college students
1. Leverage trials and samples
2. Offer targeted discounts
3. Write clever copy
4. Mind your social accounts
5. Try out traditional tactics
6. Host a giveaway, raffle, or competition
7. Engage student ambassadors
8. Consider social causes
9. Look for college media sources
10. Influence their parents
Mary Lister

Content: If you want an easier, more direct way to get feet in the door (or online orders), offer discounts if a student provides their student ID at the time of purchase. You can often get those types of deals listed in a coupon catalog handed out in Student Unions or in Move-In Day packets. Free advertising for all! 3. Write clever copy
Have you hung out with college kids recently? If you haven’t, you’re missing out. I truly learn new words every time I’m around the youths. Since college came into existence, kids have been creating their own lingo for academia and partying (and I’m really trying to make “groovy” come back into style). While I wouldn’t recommend trying *too* hard to speak their language, catching students’ eyes with clever marketing and ad copy is a must. Whatever you do, don’t be lame.