Title: 4 Reasons People Buy Books
Headings: 4 Reasons People Buy Books
4 Reasons People Buy Books
1. The Reader Knows the Author
2. The Book is Recommended by Someone the Reader Trusts
3. It Meets a Need
4. To Give as a Gift
1. Make Yourself Known
2. Obtain Book Reviews
3. Market to the Need
4. Promote Your Book as a Great Gift

Content: There are four main reasons people buy any product, books included, and understanding why will help you build your author platform. 1. The Reader Knows the Author
We know people on many different levels. Some people we know personally, others we know from following them on social media, still others are influencers or famous personalities we are familiar with. The same is true with authors. The number one reason that readers buy books is because they know the author. This does not always mean that the reader is a personal friend of the author. The reader may know the author because: They have heard the author speak. They have read other books by the author.