Title: Herzberg's Two Factor Theory of Motivation
Headings: Herzberg’s Two Factor Theory of Motivation
Herzberg’s Two Factor Theory of Motivation
Herzberg’s Two Factor Theory of Motivation
Herzberg’s Two Factor Theory of Motivation – Maintenance and Motivational Factors and Criticism
Maintenance and Motivational Factors:
Maintenance/Hygiene Factors:
Motivational Factors:
Herzberg’s theory has been criticised on following basis:
Herzberg’s Two Factor Theory of Motivation – Two Dimensions of Motivation: Hygiene Factors and Motivational Factors
According to him, motivation has two dimensions:
1. Hygiene Factors:
2. Motivational Factors:
Herzberg’s Two Factor Theory of Motivation – Factors and Objectives
(i) Motivational Factors:
(ii) Maintenance Factors:
According to Dumette, Cumette, Campbell and Haked (1967) this theory has accomplished three important objectives:
Herzberg’s Two Factor Theory of Motivation
Hygiene Factors:
Motivators:
Herzberg’s Two Factor Theory of Motivation – Criticisms and Comparison of Maslow’s and Herzberg’s Models
Criticisms:
This theory suffers from the following criticisms:
Comparison of Maslow’s and Herzberg’s Models:
Herzberg’s Two Factor Theory of Motivation – Factors, Critical Appreciation and Comparison of Maslow and Herzberg Models
He asked them two questions:
The factors so identified were classified by him into two categories:
1. Motivational Factors:
Herzberg mentioned six motivational factors as:
2. Maintenance Factors:
Herzberg named ten maintenance factors as:
Critical Appreciation of Herzberg’s Model:
Criticism:
Comparison of Maslow and Herzberg Models:
Herzberg’s Two Factor Theory of Motivation – With Shortcomings and Conclusion
The theory is classified into two factors:
A. Hygienic or Maintenance Factors:
B. Motivators:
The Shortcomings of Herzberg’s Theory:
Conclusion:
Herzberg’s Two Factor Theory of Motivation – Hygiene Factors, Motivating Factors, Critical Analysis and Comparison
Various hygiene and motivating factors as follows:
i. Hygiene Factors:
ii. Motivating Factors:
Critical Analysis of the Theory:
Thinkers on the subject have argued against the theory as follows:
Comparison of Maslow and Herzberg Theories:

Content: Herzberg's Two Factor Theory of Motivation
Herzberg’s Two Factor Theory of Motivation
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ADVERTISEMENTS: Everything you need to know about Herzberg’s two factor theory of motivation. Herzberg’s Two Factor Theory is a “content theory” of motivation” Needs priority, to a great extent, characterizes the types of behavior. A research study was conducted by Frederick. Herzberg of Case-Western reserve University and associates. This study consisted of an intensive analysis of the experiences and feeling of 200 Engineers and accountants in 9 different companies in Pittsburg area, U.S.A.
ADVERTISEMENTS: Herzberg concluded that there were two categories of needs essentially independent of each other affecting behavior indifferent ways. His findings are that there are some job conditions which operate primarily to dis-satisfy employees when the conditions are absent, their presence does not motivate them in a strong way. Learn about:- 1. Hygiene Factors 2.