Title: Retail Loyalty Programs: A Comprehensive Guide (2020)
Headings: Retail Loyalty Programs: A Comprehensive Guide (2021)
Retail Loyalty Programs: A Comprehensive Guide (2021)
Table of contents:
Importance of Loyalty
Best Loyalty Features to Stand Out as a Retailer
Top Retail Loyalty Program Examples
What Is a Retail Loyalty Program?
Surviving in a High-Stakes Market
What is in this video?
Brands and retailers’ priorities:
How brands and retailers approach loyalty:
Unique retail customer loyalty solutions:
The Biggest Customer Retention Challenges for Retailers
Innovating in a Cutthroat Industry
Redefining the Physical Space after COVID-19
A New Era in Retail
The Winning Formula for Loyalty
Best Loyalty Features to Stand Out as a Retailer
1. Omnichannel Solutions
POS integration
Mobile Wallet as digital loyalty card
Drive footfall with push notifications
NFC Technology
Loyalty Experience Kiosk
2. Next-gen Loyalty Logic
Tiers
Rewarding hobbies and values
Store-level offer management
Badges & Challenges
VIP Clubs & Early Access
3. In-Store Reward Promotion
Scanning Products’ QR codes
For brands selling through retail: Receipt scanning
For brands selling through retail: Product codes
Photo contests
Top Retail Loyalty Program Examples
1. Sephora – Beauty Insider
2. Urban Outfitters – UO Rewards
3. EyeBuyDirect – Focus Loyalty Program
4. Boots – Advantage Card
Uncover a Whole New Layer of Customer Loyalty
Andy Nemes

Content: So what’s the takeaway? People want to be engaged and have a meaningful relationship with their favorite store instead of just receiving good deals. Redefining the Physical Space after COVID-19
Sadly, the state of the retail industry may never be the same again. However, every change is an opportunity for those who react quickly and dare to take the lead! A large percentage of consumers have now been exposed to the convenience of online or app-based shopping and have had their orders delivered right to their doorstep. In order to stay relevant, the retail space needs to be reinvented. Brick-and-mortars should embrace the idea of configurable stores: instead of a static shopping area, the stores should be dynamically rearranged and refurbished to respond to the needs of an ever-changing customer base. While the future may be even more impossible to predict than usual, there are ways for marketers to better forecast future consumer behaviors. By combining trending values data, generational insights and known life stage circumstances with consumers’ current responses to the COVID-19 crisis, marketers have the best chance of understanding how different generational cohorts of consumers will continue to respond to these challenging times.