Title: What is Product-Market Fit? | Definition and Examples
Headings: Product-Market Fit
Product-Market Fit
What is Product-Market Fit?
Why is it Important?
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Who is Responsible for Product-Market Fit?
How is Product-Market Fit Measured?
Quantitative:
Qualitative:
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How Do You Achieve It For Your Product?

Content: How do your underlying metrics (such as retention rates of users) measure up against those of your competitors? Chen’s signals represent a mix of both qualitative and quantitative metrics. This is by design. Whatever methods your team uses to gauge success, you will want to include a mix of both as well. For example: Quantitative: NPS score
Churn rate
Growth rate
Market share
Qualitative: Word of mouth. ( As Andreesen says, if your customers talk about your products with others, they effectively become your product’s sales reps.) Calls from the media or industry analysts come in much more frequently, and coverage of your product and company increases.