Title: Retro Fragrances From The Groovy Era | Groovy History
Headings: Retro Fragrances From The Groovy Era
Retro Fragrances From The Groovy Era
Many hundreds of years ago, perfume was used as a way to disguise body odor because people only bathed once or twice each year. Now we use it AFTER we shower!
Aqua Velva and Aqua Velva Ice Blue were popular with younger men.
Brut cologne was originally marketed as a luxury scent back in the day. Joe Namath was an iconic football star at the time and endorsed the product boosting sales.
Women’s fragrances of the '60s were just as memorable. Estee Lauder, Nina Ricci, Shalimar, Tabu and the classic Channel No. 5 were a huge hit with women.
Fragrance manufacturers were successful in marketing their products with taglines like, it “makes a girl feel pretty” and “even babies can be sexy.”
Musky and Woodsy fragrances musk oil were very popular with the counterculture generation.
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Rebeka Knott
Writer

Content: Retro Fragrances From The Groovy Era | Groovy History
Retro Fragrances From The Groovy Era
Culture | November 4, 2018
The '60s and '70s were some really wild and crazy years. Social norms and behaviors were changing and so was fashion. As popular as fashion always was and continues to be, the outfit just isn’t complete without your favorite cologne or perfume. Many hundreds of years ago, perfume was used as a way to disguise body odor because people only bathed once or twice each year. Now we use it AFTER we shower! Perfumes were a luxury many people enjoyed in the '50s and '60s but by the '70s, they had become an invisible part of every perfect outfit, no matter what the occasion. There were more choices for women then men but there was something for everyone! On the rare occasions, in this day and age, that I smell Old Spice, I immediately think of my grandfather. Pop never wore any other cologne, and he probably had a lifetime supply of Old Spice because all the grand-kids would give him a bottle for every occasion. Old Spice made a cologne but the after shave was all a man needed!