Title: THE RELATIONSHIP BETWEEN MEDIA AND POLITICIANS Essay – by Elena Chobanian | araratonline.com
Headings: THE RELATIONSHIP BETWEEN MEDIA AND POLITICIANS Essay – by Elena Chobanian
THE RELATIONSHIP BETWEEN MEDIA AND POLITICIANS Essay – by Elena Chobanian
Television
Internet
Media events manipulate political transparency.
Tricks used during elections.
RESULT
DISCUSSION
CONCLUSION

Content: Juergen Habermas, a German sociologist, defines the media as a space for public discourse which must guarantee universal access and rational debate in society. But, in practice, the free market rules and competition create restrictions for journalists, and commercial television channels are forced to respond to the interests of advertisers, as well as politicians. The technological development changed the politics-media relationship. Since the rise of the internet in the ‘80-90s, the social media have involved many actors: regular citizens, nongovernmental organizations, activists, politicians, software providers, telecommunications firms, governments. In the new media environment various social networks and blogs started to play a significant role in communication and the society became an active player. Even if through the new technology – web sites and sophisticated computer programs – the politicians-voters communication has become more direct, media’s role and responsibilities are still argued. An ineffective, not classical media make politicians likely to pander and control the media. Television
The dominant and powerful medium of political communication in our contemporary world is television. It creates, with the internet, new forms of political reality and the virtual world.