Title: Great Service Matters: Students and Staff are the Most Important Stakeholders and Customers on Campus
Headings: Great Service Matters
Great Service Matters
Monday, August 13, 2012
Students and Staff are the Most Important Stakeholders and Customers on Campus

Content: And they are doing just that because we do not position them as our most important customers. In fact, after six years of attending college, only just over 50% actually graduate from the school they started at. Fifty percent leave and most of them leave because we do not treat them as valued customers. And of the fifty percent which is the national average 76% of them leave specifically for customer service issues ranging from poor service to poor scheduling. While we have a chance, let’s settle an issue once and not for all I am sure. Students are customers. They satisfy a basic economic definition of a customer. They provide payment for services offered by the school. Not always all the services that are promised. Not always services that are done well.