Title: Which news organization is the most trusted? The answer is complicated. | Pew Research Center
Headings: Which news organization is the most trusted? The answer is complicated.
Which news organization is the most trusted? The answer is complicated.
Facts are more important than ever

Content: In other words, what is the ratio of people who trust a news outlet to those who distrust it? This ratio is based just on those who have rated the sources as trusted or distrusted, regardless of how well known the source is. The result is a different list of news brands: The Economist, BBC, NPR, PBS and The Wall Street Journal are among those with the highest ratio of trust to distrust – even if the overall percentages of those who trust them are smaller than for some other sources. Only 34% of online Americans, for example, have heard of The Economist, but there is far more trust (12%) than distrust (2%) when it comes to news about government and politics (20% neither trust nor distrust The Economist). The BBC is recognized by a greater portion of respondents (76%), but is similarly more trusted (36%) than distrusted (7%). 4 Beware of drawing distinctions. They may not be significant. Any effort to draw distinctions between different news sources must keep in mind that survey data are subject to a margin of sampling error, and one should use appropriate caution. We will not characterize one source as more trusted than another if the differences between them are so small that they could have occurred just by chance as a result of sampling error.