Title: Why is Facebook losing its users? | XNSPY Official Blog
Headings: Why is Facebook losing its users?
Why is Facebook losing its users?
What is Facebook doing?
Conclusion

Content: Facebook’s business model is based on running ads to users, and the company hasn’t been transparent in providing details about how it uses the data to run effective ad campaigns for businesses. This mistrust and lack of transparency are disengaging many users. But there are other reasons too: users are losing interest in the social media site because they have more options. Facebook has come a long way from being the only major social networking platform. Today, the tech giant faces competition from other social networking apps and sites such as Snapchat, Twitter, YouTube, and Instagram. Moreover, user behavior indicates that people on social media platforms prefer interactions within a community or group. Platforms, such as YouTube, provide users with content that interests them. Activate Inc. says that, on average, a person in the US has 5.8 social media accounts. The report also says that this number will rise to 10 by the year 2023.