Title: 13 Product Management KPIs and Metrics | SurveySparrow
Headings: 13 Product Management KPIs and Metrics You need to Know
13 Product Management KPIs and Metrics You need to Know
Mathew Maniyamkott
What are product management KPIs?
How to choose the right product management KPIs?
#1 Based on business goals:
#2 Some metrics are vanity:
#3 Consider the company’s stage:
#4 Lagging and Leading performance indicators:
#5 Spot trends:
#6 Look at indicators that measures product, process and people:
Product Management KPIs and Metrics
1. Monthly Recurring Revenue (MRR):
2. Average Revenue Per User (ARPU):
3. Number of customers acquired:
4. Customer Acquisition Cost:
5. Customer Lifetime Value:
6. Retention Rate:
7. Churn Rate:
8. Net Promoter Score (NPS):
9. Customer Satisfaction Score (CSAT):
10. Organic vs Paid traffic:
11. Bounce Rate:
12. Number of active users:
13. Customer Conversion Rate:
Conclusion:
Mathew Maniyamkott
It's our product.
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Content: Yes, the Product Management KPIs. Measuring the KPIs will help you understand if you are on the right track when it comes to reaching your business goals and seeing if your product strategy is working. What are product management KPIs? Product Management KPIs are used by the product management teams, marketers, founders, etc, to see how business goals are being reached. The metrics that you choose should be based on your business goals- getting more leads, increasing website performance, getting inputs for new features, and so on. Instead of trying to measure everything, just focus on things that matter the most to achieve your immediate business goals. How to choose the right product management KPIs? #1 Based on business goals: Without knowing what your business goals are, you cannot set your product management KPIs. If you are not sure what could be the KPIs that you could take into consideration, then here’s what you can do.