Title: 4 Product Value Proposition Models for Product Managers
Headings: 4 product value proposition models for product managers
4 product value proposition models for product managers
What is a product value proposition?
Four product value proposition models for product managers
Crossing the Chasm ’s value proposition model
Roman Pichler’s extended product vision board as a value proposition model
Alexander Osterwalder’s value proposition canvas
Ash Maurya’s Lean Canvas
Validate and share your product proposition

Content: When visualized next to your user’s top problems or competitor solutions, it’s easy to see if your own product proposition meets those needs in a better way than your competitors. Validate and share your product proposition
Without any follow-up or retrospectives, product propositions offer less value, so be sure to share it with all your stakeholders. To validate your value proposition, try to get in front of real users or run a market survey. Present your product proposition and ask, “How would you feel if you could no longer use the product?” If 40 per cent answer “very disappointed” to your main benefit, you have the right product/market fit. - Startup Marketing
If not, tweak your product thesis. Ask your “very disappointed” users what the main benefit they receive from you is (if they’ve gotten to test the product), or how they’d like for you to improve the product. Ensure the main benefit is communicated in your product proposition. First Round Review published a case study with the following survey questions to determine what Superhuman ’s key value offering was to achieve product/market fit (granted, they already had users and spent three years building their product): 1.