Title: How Does Twitter Make Money? Twitter Business Model | Feedough
Headings: How does Twitter Make Money? Twitter Business Model
How does Twitter Make Money? Twitter Business Model
What is Twitter?
Twitter Business Model
Twitter’s Acquisitions and Partnerships
How Does Twitter Make Money?
How does Twitter make money through advertising?
How does Twitter make money through Data Licensing or “Firehose”?
Future of Twitter
Go On, Tell Us What You Think!
Sourobh Das

Content: Of late, Twitter has been shifting its focus to video content and content creators, as video has far higher engagement than text or banner advertisements. To incentivize video makers, Twitter shares revenue with them, where the creators get 70% of the cut and the rest is kept by Twitter. This is better than the 55% cut offered by YouTube to content creators. Twitter, with the help of Periscope, has been trying to bring live-streaming into the foray. It bought the digital rights of NFL in the US for US$ 10 million in 2016. It wants to get exclusive digital rights to big events like NFL games, political debates, award ceremonies etc to enhance its business model. While it has a lot of competition from YouTube and Facebook, it can also be a boost to its decreasing revenues if the costs are managed well. Also Read: How Does Reddit Make Money? Reddit Business Model
In terms of value proposition, Twitter offers its various stakeholders the following benefits: