Title: Herzberg's Two Factor Theory of Motivation
Headings: Herzberg’s Two Factor Theory of Motivation
Herzberg’s Two Factor Theory of Motivation
Herzberg’s Two Factor Theory of Motivation
Herzberg’s Two Factor Theory of Motivation – Maintenance and Motivational Factors and Criticism
Maintenance and Motivational Factors:
Maintenance/Hygiene Factors:
Motivational Factors:
Herzberg’s theory has been criticised on following basis:
Herzberg’s Two Factor Theory of Motivation – Two Dimensions of Motivation: Hygiene Factors and Motivational Factors
According to him, motivation has two dimensions:
1. Hygiene Factors:
2. Motivational Factors:
Herzberg’s Two Factor Theory of Motivation – Factors and Objectives
(i) Motivational Factors:
(ii) Maintenance Factors:
According to Dumette, Cumette, Campbell and Haked (1967) this theory has accomplished three important objectives:
Herzberg’s Two Factor Theory of Motivation
Hygiene Factors:
Motivators:
Herzberg’s Two Factor Theory of Motivation – Criticisms and Comparison of Maslow’s and Herzberg’s Models
Criticisms:
This theory suffers from the following criticisms:
Comparison of Maslow’s and Herzberg’s Models:
Herzberg’s Two Factor Theory of Motivation – Factors, Critical Appreciation and Comparison of Maslow and Herzberg Models
He asked them two questions:
The factors so identified were classified by him into two categories:
1. Motivational Factors:
Herzberg mentioned six motivational factors as:
2. Maintenance Factors:
Herzberg named ten maintenance factors as:
Critical Appreciation of Herzberg’s Model:
Criticism:
Comparison of Maslow and Herzberg Models:
Herzberg’s Two Factor Theory of Motivation – With Shortcomings and Conclusion
The theory is classified into two factors:
A. Hygienic or Maintenance Factors:
B. Motivators:
The Shortcomings of Herzberg’s Theory:
Conclusion:
Herzberg’s Two Factor Theory of Motivation – Hygiene Factors, Motivating Factors, Critical Analysis and Comparison
Various hygiene and motivating factors as follows:
i. Hygiene Factors:
ii. Motivating Factors:
Critical Analysis of the Theory:
Thinkers on the subject have argued against the theory as follows:
Comparison of Maslow and Herzberg Theories:

Content: The fact remains clear in underdeveloped countries due to a lack of socio-economic progress. Even lower order needs are not yet satisfied by a vast majority of working class. Such needs are still considered as strong motivating factors. As per Herzberg theory, these are hygiene factors and fail to motivate workers. While applying any motivation theory, socio-economic conditions and standard of living of the working class needs to be taken into consideration, so as to help get better results through motivation. Herzberg’s Two Factor Theory of Motivation – Factors and Objectives
Another study of motivation based on what people want, and what motivates them was developed by Frederick Herzberg of case-western Reserve University. He conducted a study on 200 engineers and accountants in nine different companies in Pittsburgh area, USA. The research approach was built around situation in which respondents found their job “exceptionally good” or “exceptionally bad”. This approach has been repeated many times with a variety of job holders in various countries. The results indicated that recognition led to a “good feeling” and the lack of recognition reflect in the form of “bad feeling”.