Title: Chiquita Brand Story | Who is Miss Chiquita? | Chiquita bananas
Headings: 
Chiquita is bananas
Content: Copyrights: Lyrics © 1999 Chiquita Brands L.L.C. “Chiquita Banana” (words and music by Garth Montgomery, Leonard Mackenzie, William Wirges) under license to Chiquita Brands L.L.C. © 1945 Shawnee Press Inc.
01 / 01
1952
Chiquita brand advertising campaigns
Discover a selection of our historical and recent advertisements. Chiquita brand is one of the world’s most popular brands due in part to our beloved commercials and print ads over the years. We’ve compiled a whole bunch of favorites for you to enjoy. Playful by Nature! READ THE ARTICLE
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1963
Our iconic Blue Sticker
A likeness of Miss Chiquita has appeared on the distinctive Blue Stickers that identify Chiquita bananas and other products since 1963. “This seal outside means the best inside.” 1963
We began the largest branding program ever undertaken by a produce marketer, accompanied by a record-breaking ad campaign that included affixing the trademark Blue Sticker to bananas. 01 / 02
1987
Miss Chiquita humanized
Miss Chiquita was depicted as a banana until 1987, when artist Oscar Grillo, the creator of the Pink Panther, transformed her into a woman. The change reflected the affectionate image the public had of Miss Chiquita as a real person.