Title: Twitter Revenue and Usage Statistics (2021) - Business of Apps
Headings: Twitter Revenue and Usage Statistics (2021)
Twitter Revenue and Usage Statistics (2021)
Twitter key statistics
Twitter overview
Twitter revenue
Twitter annual revenue
Twitter revenue by segment
Twitter revenue by region
Twitter profit
Twitter users
Twitter annual users
Twitter users by region
Twitter demographics
Most followed Twitter accounts
Twitter vs competitors: users
Twitter FAQ
How many Americans use Twitter as a data source?
How many brands use Twitter for marketing?
How much Twitter usage is mobile?
How many Twitter users in India?
How much do the top 10% of Twitter users contribute?
More Social App Data

Content: Read on below to find out more. Twitter key statistics
Twitter generated $3.7 billion revenue in 2020, an 8.8 percent increase year-on-year
86 percent of Twitter’s revenue came from advertising in 2020
Twitter posted a net loss of $1.1 billion in 2020, which was the company’s first annual loss since 2017
Twitter has 186 million daily active users and 38 million users in the United States
Twitter overview
Launch date
21 March 2006
HQ
San Francisco, California
People
Jack Dorsey (CEO, co-founder), Parag Agrawal (CTO), Evan Williams (ex-CEO, co-founder)
Business type
Public (NYSE: TWTR)
Industry
Social networking
Twitter revenue
Twitter quarterly revenue - Infogram
Twitter annual revenue
Year
Revenue
2012
$0.3 billion
2013
$0.6 billion
2014
$1.4 billion
2015
$2.2 billion
2016
$2.5 billion
2017
$2.4 billion
2018
$3 billion
2019
$3.4 billion
2020
$3.7 billion
Twitter revenue by segment
Year
Advertising
Data licensing & Other
2015
$1.9 billion
$0.2 billion
2016
$2.2 billion
$0.2 billion
2017
$2.1 billion
$0.3 billion
2018
$2.6 billion
$0.4 billion
2019
$2.9 billion
$0.4 billion
2020
$3.2 billion
$0.5 billion
Source: Twitter
Twitter revenue by region
Year
United States
Rest of World
2018
$1.6 billion
$1.4 billion
2019
$1.9 billion
$1.5 billion
2020
$2 billion
$1.6 billion
Source: Twitter
Twitter profit
Year
Profit
2012
($79 million)
2013
($645 million)
2014
($577 million)
2015
($521 million)
2016
($456 million)
2017
($108 million)
2018
$1.2 billion
2019
$1.4 billion
2020
($1.1 billion)
Note: Parentheses equals loss
Source: Twitter
Twitter users
Twitter annual users
Year
Users
2017
110 million
2018
112 million
2019
139 million
2020
186 million
Note: Twitter tracks average monetizable daily active users (mDAU), which only includes DAUs it can advertise to. Twitter’s MAUs are reportedly at between 350 and 400 million
Twitter users by region
Year
United States
Rest of World
2017
25 million
85 million
2018
26 million
96 million
2019
29 million
110 million
2020
36 million
150 million
Source: Twitter
Twitter demographics
Age
Male
Female
Total
13-17
6.5%
2.6%
9.1%
18-24
13.6%
8%
21.6%
25-34
21.4%
7.5%
28.9%
35-49
20.7%
7.5%
28.2%
55+
8.2%
4.1%
12.3%
Overall
70.4%
29.7%

Source: