Title: The Original Chiquita Banana Bread Recipe (1950) – The Vintage Housewife
Headings: The Original Chiquita Banana Bread Recipe (1950)
The Original Chiquita Banana Bread Recipe (1950)
The Original Chiquita Banana Bread Recipe (1950)
Ingredients
Instructions

Content: The Original Chiquita Banana Bread Recipe (1950) – The Vintage Housewife
The Original Chiquita Banana Bread Recipe (1950)
by Jen
Banana bread, the ultimate comfort food. The history of banana bread is slightly murky. There are two popular opinions about this bread’s origins, one that suggests that the modern banana bread recipe was developed in corporate kitchens during the midcentury to promote flour and baking soda products. This theory is backed by the fact there was an influx of banana bread promotion in the 1950s in the form of advertisements. While the other theory is quite simply that banana bread is the ingenious creation of thrifty housewives who were making do with all they had. According to Wikipedia, “Banana bread first became a standard feature of American cookbooks with the popularization of baking soda and baking powder in the 1930s. It appeared in Pillsbury’s 1933 Balanced Recipes cookbook, and later gained more acceptance with the release of the original Chiquita Banana’s Recipe Book in 1950.” Chiquita Brand Bananas worked hard to cultivate a strong relationship with consumers early. Chiquita developed entertaining and effective methods of advertising and promotion. In fact, Chiquita was the first produce brand of any kind to advertise to consumers.