Title: How the 4Ps & 3Cs framework helps Product Managers to find the product/market fit
Headings: How the 4Ps & 3Cs framework helps Product Managers to find the product/market fit
How the 4Ps & 3Cs framework helps Product Managers to find the product/market fit
Giacomo Lami
Data Infra Product @facebook

Content: Deeply research the type of customer, their demographics, their spending power, their habits, and their needs. A common mistake that companies do is to consider the shareholders as their customers. Instead, the main focus should be on the customers as it is the customer who can improve the performance of the organization and can cause the failure of the organization. Competitors: To be successful, you need to know your market and especially your competitors. You want to learn how they operate, what marketing tactics they use, who their partners are, what financial position they are, who their employees and customers are. You can learn for your competitors' mistakes, model what works for them, discover from them new market opportunities. Keep the 4Ps & 3Cs framework in your pocket, always. In conclusion, the 4Ps & 3Cs is a living exercise, it will continually need updating as your business grows and changes. The exercise may seem obvious, but once you start thinking about each step in the process, you’ll be amazed at how much more organized and therefore successful your business planning will become.