Title: American attitudes: Americans & the World
Headings: 

Content: Five percent volunteered that they were neutral. A plurality (45%) expected the content of future American films to be about the same as it is now, but twice as many thought it would get worse rather than better (29% to 16%). [ 2] Thus, some may sympathize with other countries that might not want to readily accept US cultural dominance in certain areas. Spreading American Culture
However Americans are divided about the value of spreading Americans culture around the world. In August 2002 an Investor's Business Daily/Christian Science Monitor poll found that only 47% felt that "American movies and popular culture" had a positive impact on "the rest of the world." Forty-four percent thought the impact was negative. In fact, in an October 1999 PIPA poll a plurality of 48% said they feel either mixed (43%) or bad (5%) feelings when they "hear about McDonalds opening up in cities around the world, or…the popularity of US TV shows in other countries." Forty-three percent had "good feelings". At the same time, Americans reject the idea that US popular culture is a threat to foreign cultures. In October 1999 PIPA asked, "How much of a threat, if at all, do you think American popular culture, such as music, television and films, is to the cultures of other countries in the world?"