Title: Why do so many writers use words that might be difficult for some readers? Why wouldn't you want a more simple message that could target a broader audience? - Quora
Headings: 
Why do so many writers use words that might be difficult for some readers? Why wouldn't you want a more simple message that could target a broader audience?
Anonymous

Content: When you read something that is difficult for you to understand, then that book isn't for you and it isn't really the fault of the writer for not writing a book with a reader like you in mind. Not all writers want to write to a broader audience, they are fine with the niche they have developed for themselves. It is like saying why write about murder when more people love reading about supernatural teenage romances? Surely that type of book would reach a wider audience than a book about a grisly murder, but obviously people don't necessarily write to be popular they write to get their personal vision across, and to ultimately find an audience that response and appreciates their vision. Also type of word choice can be a kind of personal signature of a writer. A good writer should have a style. A style in which someone can pick up a sample of their writing without their name on it and yet you still know that this piece was written by a particular writer. If everyone was using the same simple language, everything would sound the same. This is another little peeve of mine in which people regard what is popular or should be considered "good". It isn't a secret that everyone is different, everyone either based on their personal background, their experiences, or just their quirky tastes will respond to some things more than others.