Title: Why do people use Amazon over other online retailers? - Quora
Headings: Why do people use Amazon over other online retailers?
Why do people use Amazon over other online retailers?
Content: With that, the core fundaments of the consumer model remain unchanged. ( Deliver desirable product to customers complimented by a unique and compelling experience at an attractive price). If you step away and think about the deeper motivations in shopping, ecommerce solves for accessibility, delivery, and to some degree experience but lacks the immediacy and experiential elements such as feel, touch, physical appearance, or trial. As ecommerce evolves, it is filling in some of the gaps in terms of enhanced photography, video, customer interaction, and is quickly solving immediacy with the emergence of same day delivery solutions like Shutl.com - (Delivery when you want it ). While this continues to evolve, there will always be a need for the experiential elements of shopping. Perhaps you could liken it to a more core fundamental human need to still interact and engage with the physical world while the digital interaction side of life becomes more important. Said differently, if a majority of people shop online, why do they still go to a shopping center? What does all of this mean in the context of the business model? I suspect that online retailing could penetrate upwards of 25% on the horizon (compared to single digits today), which will impact the amount, location, and size of physical stores. Perhaps this imply's significant change but it isn't going to kill the model.