Title: Nudge: How Small Changes Can Significantly Influence People’s Choices – Effectiviology
Headings: Nudge: How Small Changes Can Significantly Influence People’s Choices
Nudge: How Small Changes Can Significantly Influence People’s Choices
Table of contents
Examples of nudges
Types of nudges
The psychology of nudging
Negative nudges
How to use nudges
How to respond to nudges
Ethics and criticisms of nudging
Summary and conclusions

Content: Reminding people of information that they already know can influence people’s behavior, similarly to informing them of things that they didn’t know. For example, reminding doctors about the problem of antibiotic resistance in society can reduce the amount of unnecessary antibiotics that they prescribe to patients. Reminding people to do something. Reminding people to do something that they need to do can prompt them to take action. For example, sending people a reminder that they need to schedule a doctor’s appointment can increase the likelihood that people will do so when necessary. Getting people to slow down. Encouraging people to slow down their decision-making process can help them make better decisions. For example, on social media, encouraging people to wait a short while between the moment they submit a post and the time when it’s actually posted can lead people to edit and cancel posts that they would have otherwise regretted making public. Many of these types of nudges can be used both to influence other people’s behavior, as well as your own. For example, to reduce the amount of soda that you and your family drink, you can make the soda bottles a more difficult option to choose, by placing them at the back of the fridge where they’re inconvenient to reach.